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There are blind doctors, lawyers, and athletes. It's time more workplaces caught up.

If the first thing you think of when you hear 'blind person' is all the things they can't do, this campaign is for you.

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Perkins School for the Blind

There are more than 23 million people who are blind or have experienced vision loss in the United States and Canada.

They are doctors, lawyers, and professional athletes. They're actors, writers, and daredevils. They love skiing, dancing, and watching movies.

Check out this moving video about ways that blind or visually-impaired people are challenging misconceptions:


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There's also an audio-described version of the video here.

While being blind or vision-impaired has little bearing on people's ability to do many jobs, it does affect their ability to get a job in the first place.

Fred LeBlanc knows this all too well.

LeBlanc is the star of a PSA created by the Canadian National Institute for the Blind (CNIB). After 29 years working as a firefighter, he began to lose his sight in 2011. A diagnosis of legal blindness followed soon after. In an interview with the CNIB, he talked about how his diagnosis made him doubt his abilities to remain in the workforce:

"I questioned myself. If I struggled with everyday tasks, how was I going to lead a fulfilling career?”

With the support of the CNIB and other blind workers, LeBlanc found his confidence. He decided to run for the position of 13th District vice president with the International Association of Fire Fighters, a job he still holds.

"I thought 'why can’t I do what I set out to do?' I had to tell myself 'don’t be silly, this is not your fault, there’s nothing to be ashamed of,'" he told CNIB.

‌There's plenty of room at the table for blind workers — as long as we give them the chance. Image via iStock. ‌

In Canada, about 60% of people of working age are employed. That number drops to just 32% for the visually-impaired. Similarly, according to the latest data from the U.S. Bureau of Labour Statistics, only about a third of working-age Americans with visual impairments or blindness were employed in September 2016.

Diane Bergeron, the executive director of CNIB, says that's not for lack of trying. In an interview with the Toronto Star last month, she relayed her frustrations, saying, "We go out, we get an education and then we come out of education and when we want a job there’s no job to be had."

According to the CNIB, creating a workplace that is inclusive and welcoming for blind and sighted workers isn't as daunting as it might seem.

‌A man reads on his tablet. Substituting printed correspondence for digital is one easy way to make a workplace more accommodating for people who are visually-impaired. Image via iStock. ‌

Jim Lee, Chief of Staff to the General President, International Association of Fire Fighters, is Fred LeBlanc's boss at the IAFF. For him, working with Fred is a mind-opening experience.

Prior to working with LeBlanc, Lee had no experience interacting with someone who is blind or partially sighted. Lee quickly saw firsthand that LeBlanc's abilities didn't change, even though his vision did. "Unless he tells you, you wouldn't know that Fred has vision loss," Lee told the CNIB. "His abilities didn't change at all."

To accommodate his colleague's vision loss, Lee and his team made minor adjustments to their workplace. Rather than printing hard copies, they focus on email correspondence. Documents use an off-white background to provide easier visual contrast.

Realizing how little things needed to change helped Lee understand that vision impairment doesn't mean workers needed to exit or stay out of the workforce.

"People with visual impairments have a lot to offer," said LeBlanc. "They just need the opportunity to prove that. Employers have to give them a chance to come in and show what they can do. A lot of employers would be amazed."

It would be easy to tell a story about blindness that focuses on depressing statistics around working or employment. After all, there are a lot.

‌A doctor and a patient look at a computer screen. A more inclusive workplace benefits everyone. Image via iStock. ‌

But the real power is in flipping that story to one of empowerment. Whether they choose to become athletes, artists, or professionals, individuals who are blind can and do lead rich, fulfilling lives, like anyone else. It's time to elevate the work experiences of people like Fred LeBlanc and remind everyone that blind workers can thrive in whatever career they desire — when employers give them the chance.

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CARE & Windows 10

Hard work is the key to success ... right?

Well, that's what they say. But even some of the world's wildest successes would say it's not that simple.


Bey knows. GIF from "Life Is but a Dream."

Certainly the world's two billion working poor might disagree.

Take a country like India for example. Social entrepreneur Akanksha Hazari says most workers there do "literally back-breaking work" but don't earn enough to meet their families' needs.

Photo by paradiz/Pixabay.

Hazari comes from humble beginnings in India, too. Her parents worked hard and succeeded at giving her a better life. But she recognizes their ascendance, while partially the result of hard work, was also a matter of luck.

Images via Vital Voices Global Partnership/YouTube.

"For me, it’s very important that I contribute to the world that creates equal access to opportunity," Hazari told TakePart. "Anyone who works hard, the system should be set up in a way that they can be successful and see the rewards of that hard work."

After graduating from college in the U.S., Hazari put her career where her values were and went into the humanitarian field, which eventually brought her back to her home country. However, the more she learned, the more she realized it wasn't her truest calling.

She began to wonder:

"How do we live in a world where you have mobile phones and you have Coca-Cola, but we can't deliver electricity and education?"

Hazari was baffled by sights of people in extreme poverty carrying cellphones and sodas but lacking fundamental services like clean water, electricity, education, and health care.

But in that contrast, she saw a big opportunity to leverage both commercial tactics and India's massive cellphone ownership for good.

Cellphones are a powerful way to connect businesses with customers and families with what they need.

Hazari launched m.Paani, a loyalty program like those you might use through your cell provider or credit card. Users collect points by using their phones and shopping with the program's partner vendors.


What sets m.Paani apart from other rewards programs is that points can be used to buy food, household goods, water filters, tuition support, and other items that make important differences in their lives.

According to Hazari:

"It was taking loyalty and applying it in a completely different way — to give value to consumers who are usually unseen and underserved — and creating for them a second wallet of points they can actually use to improve their quality of life, to achieve their aspirations."

An added benefit is that m.Paani is helping India's mom 'n' pop shops grow their businesses by using data and analytics — information most owners have never seen or considered.


"They live in what we call a 'data dark world,'" said Hazari. "Because there's no information about you, you don't get access to fundamental services like insurance or loans."

We don't have to reinvent the wheel to solve critical issues like poverty.

If there's anything we can learn from Hazari's story, it's that the tools of enterprise can be used for so much more than profit. They're already here. We can use them where it matters most.

Watch a profile of Akanksha Hazari and m.Paani: