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Yassification, the hilariously bizarre beauty meme that has taken over social media

yassify, yassify bot, yassification, toni collette

Toni Collette being 'yassified' on Twitter.

Kamala Harris has turned into Kim Kardashian. Abraham Lincoln is now Angelina Jolie. Behold, The Great Yassification is here.

Jumping off of the LGBTQ term "YAS, queen," a phrase made mainstream by shows like "RuPaul's Drag Race" and "Broad City," to "yassify" means to drastically glam up an image using heavy editing, usually through FaceApp. Click that slay button for contoured cheeks, thick eyelashes and ultra-defined eyebrows, and voila, you are yassified.

As it turns out, the beauty-app-trend-turned-hilarious-meme-with-a-dash-of-queer-slang has about as many layers as a yassified photo.


The trend started to fly off the handle after Toni Collette got yassified in a still from the horror film "Hereditary." Her transformation is almost more eerie than the movie itself.

Denver Adams, an art student in Nebraska, really took things up a notch by creating @YassifyBot on Twitter. Receiving thousands of requests, the Yassify Bot applies filter after filter, careful to not lighten skin tones so that people of color don't appear more Caucasian, which the app problematically does. Still, that doesn't stop them from applying crazy makeup and gender swapping. Cause why not?

​The Yassify Bot magically turned Joe Biden into the Dos Equis' "Most Interesting Man in the World," with esteemed Vice President Kamala Kardashian by his side.

​Mrs. Doubtfire is now QUEEN Doubtfire. All hail the queen.

Honestly I thought Abraham Lincoln was attractive before. But now THIS. Hello SLAYbraham.

British Bake Off’s Paul Hollywood is dishing out looks instead of handshakes.

The Doll from "Squid Game" is ready to slay more than just the players.

Daniel Kaluuya, Get Out of here with that glam

As a Maggie Smith fan, this one was my particular favorite.

Sorry, Mark Zuckerberg. Even as a beautiful woman, you cannot sell me the Metaverse.

As with any successful meme, yassification has now evolved into the wordplay stage on Twitter.

The trend is now a strange hybrid between satire and celebration. On the one hand, it begs us to look once again at the bizarre beauty standards we place on ourselves with all the digital enhancements at our disposal.

Adams told BuzzFeed News, "This app is genuinely used by people. I think there's a conversation to be had about how unhealthy that culture is." No doubt we're used to seeing this undeniably warped sense of beauty flood magazine covers and social media. Yassifying just takes it to the nth degree.

On the other hand, this flamboyant embrace of camp also reflects the performance art spirit of queer culture. Think of the dramatic drag shows, theatrical fashion, the viral limp wrist movement … even the term "YAS queen."

The real difference between the two sides is awareness. One is hiding behind a mask, and one is expressing authentically through the mask. Or in this case, filters.

Whether it actually changes the public's perspective on either subject, the yassification trend is at least serving up some laughs, along with some serious face.

"Freddie Mercury" by kentarotakizawa is licensed under CC BY 2.0.

Fans are thrilled to hear Freddie Mercury's iconic voice once again.

Freddie Mercury had a voice and a stage presence unlike any other in rock music history. His unique talents helped propel the band Queen to the top of music charts and created a loyal fan base around the world.

Sadly, the world lost that voice when Mercury died of AIDS at age 45. For decades, most of us have assumed we'd heard all the music we were going to hear from him.

However, according to Yahoo! Entertainment, remaining Queen members Roger Taylor and Brian May announced this summer that they had found a never-released song they'd recorded with Mercury in 1988 as they were working on the album "The Miracle."

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Community

Hotel is giving away 10 all-expense-paid trips to help rebuild Patagonia hiking trail

Post your video entry by March 15 for a chance to do some good while exploring one of the world's most stunning ecosystems.

Las Torres Patagonia

Torres del Paine National Park

In the far southern reaches of South America, Patagonia beckons adventurers with its striking landscape. Rugged mountain peaks, deep valley vistas, pristine lakes, virgin forests, coastal cliffs and more combine to make this semi-arid land a paradise for nature lovers and photographers alike.

If you've ever seen a photo like this…

hiking trail next to a lake in patagoniaHiking trail at Torres del Paine National Park in PatagoniaLas Torres Patagonia

…and thought, "I have to go see that turquoise water for myself," now's your chance. Las Torres Patagonia is offering an all-expense-paid trip (including airfare) for 10 lucky winners to travel to Torres del Paine National Park in Chile and stay at the all-inclusive Las Torres Patagonia hotel for five days.

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We all know that Americans pay more for healthcare than every other country in the world. But how much more?

According an American expatriate who shared the story of his ER visit in a Taiwanese hospital, Americans are being taken to the cleaners when we go to the doctor. We live in a country that claims to be the greatest in the world, but where an emergency trip to the hospital can easily bankrupt someone.

Kevin Bozeat had that fact in mind when he fell ill while living in Taiwan and needed to go to the hospital. He didn't have insurance and he had no idea how much it was going to cost him. He shared the experience in a now-viral Facebook post he called "The Horrors of Socialized Medicine: A first hand experience."

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Lamb Chop and Mallory Lewis are creating nostalgia in Mellennials

"Lamb Chop's Play Along" taught a whole generation so many meaning for things. The little sock puppet taught kids things like manners, kindness and a really annoying song that doesn't have an ending. It'll probably be difficult to find a Millennial that doesn't know "The Song that Doesn't End" by Shari Lewis who voiced Lamb Chop.

The kids show aired from 1992 to 1997 on PBS, with Shari passing away just a year later. But turns out everyone's favorite squeaky voiced lamb wasn't done bringing people joy. Shari's daughter Mallory Lewis has taken up her mom's throne as Lamb Chops handler and the internet couldn't be more thrilled to see the duo.

Mallory has the same fiery red curly hair that her mom did and has brought Lamb Chop, Charley Horse and Hush Puppy back out to play. To the delight of Millennials, the sassy lamb is still just six years old and gets Mallory into some tricky situations when trying to explain things to the puppet.

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via Sitwithit / Instagram

Validation and Hope vs. Toxic Positivity

A Helpful Chart to Explain the Difference Between Support and 'Toxic Positivity" was originally published on The Mighty.

There's no denying that positivity can be powerful. I know when I'm struggling with anxiety and negative thoughts, if I can hold onto an ounce of hope — that I'll make it through, that I'm not defined by my thoughts, that I'm not as bad as my brain is making me out to be — I can cope a little better.

The positivity we hold within ourselves, when we can manage it, makes it a little easier to get by.

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Family

How 5 diabolical parents called their kids' bluff in hilarious ways

The next generation is in great, if diabolical, hands.

Photo by Phuong Tran on Unsplash



Recently, blogger Jen Hatmaker had a funny conversation with a friend about parenting:

"My girlfriend told me the greatest story. Apparently her 11-year-old also wanted to be a grown up this week and, in fact, not only did he treat his siblings like despised underlings, but when asked what he wanted, he said: 'I want the authority to be in charge of them and tell them what to do, because they deserve it!'


Well. My girlfriend and her husband are NOT AT ALL MESSING AROUND with parenting. Calmly, evenly, they granted his request to be a grown-up for a week by pulling him out of camp (the underlings still got to go, because they are 'such children') and sending him to work ALL DAY EVERY DAY with his dad. He has to get up early and shower and make breakfast for everyone. He has to kiss the underlings before he goes to work and tell them to have a great day and that he loves them. He has to work on a typing project during his office hours. He only gets to eat what his dad eats, because eating like a grown-up is not nearly as fun as eating like a kid.


Want to be an adult? Fine."

Photo via iStock.

Hatmaker's post went viral, with thousands of parents chiming in with their own stories of tough love, both giving and receiving.

The responses were hilarious, poignant, and a sign that the next generation is being parented by extremely capable, if not a little bit diabolical, hands.

Here are five of my favorite stories from the comments about parenting-gone-absolutely-right:

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