They were just waiting to start a business meeting. Now their story is fueling a movement that could permanently change corporate culture.

Two unnamed black men were filmed being led out of a Starbucks location by six Philadelphia police officers on April 12. At the time of this post, the video had already been viewed more than 10 million times.

The city's police commissioner initially defended the arrest, which reportedly came after a local Starbucks manager called in a complaint. Meanwhile, outrage over the incident grew — and so did pressure on Starbucks to address what increasingly is being labeled a case of racial bias.

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