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In Karin Klein's Southern California community, it's not unusual for families to drop close to $1,000 on a prom dress.

Klein's family has never been one to splurge in that way. As a parent, Klein was always uncomfortable with spending money on something that might only be used once. And her kids' awareness of fashion-related environmental and human rights concerns kept the family on an tight budget.

"There were always a lot of talks [with the kids] about where we place our values," Klein says.

Spending that much for prom might sound over the top, but it's not unheard of. American families are spending on average more than $600 on prom-related expenses according to a 2017 Yahoo Prom Across America survey. For many families struggling to pay rent and put food on the table, $600 isn't just a splurge, it's out of reach.

But prom night doesn't have to cost as much as a used car, and parents like Klein have found realistic ways to keep it affordable.

[rebelmouse-image 19534402 dam="1" original_size="500x281" caption="GIF from "Mean Girls."" expand=1]GIF from "Mean Girls."

Here is how the Klein family spent a fraction of the average prom-related costs in three big spending areas:

1. Attire and accessories

With two kids who wore dresses and one who wore a tux, the Kleins experimented with a variety of options for prom wear.

They purchased new: For her oldest daughter's first prom, Klein bought a slip dress, which she paid to have altered because it was too long. Klein then hand-made a shawl and bought her daughter shoes from a discount store.

Total cost: $160

They reused, borrowed from friends, and wore hand me downs: The next year, her daughter borrowed a dress from a friend and re-wore the shoes she had bought the prior year.

And having used her older sister's first prom dress as a play outfit as a child, Klein's younger daughter decided she wanted to wear that dress to her first prom. They paid to have it cleaned and pressed.

Total cost: Cleaning fees

The dress the Kleins bought new (left) and their eBay steal (right). Photos by Karin Klein, used with permission.

They bought on clearance and from auction websites: For cute shoes and accessories at a great price, the family headed to Payless.

Klein and her girls shopped around, but they didn't really like anything, and the dresses were very expensive. They turned to eBay and found a vintage slip gown for $7.

"I figured for that price it was worth gambling; it came cleaned and pressed, to my surprise, and fit her perfectly," Klein recalls. Her daughter still really loved her shoes from the previous year, so she wore those again.

Klein's youngest daughter liked that prom dress so much that she says that if she ever wants to marry, that ivory dress might do the trick.

Total cost for prom and potential wedding dress: $7

[rebelmouse-image 19534403 dam="1" original_size="448x249" caption="GIF from "Footloose."" expand=1]GIF from "Footloose."

When it came time for her son to attend prom, Klein decided to purchase a tux, dress shirt, tie, and vest on clearance instead of rent them because she figured it was a better investment. He ended up wearing that getup to four proms, and Klein has since loaned it to other kids in need of a tux for prom.

Total cost: $132 plus the joy of an investment paying off for other families.

Lastly, they committed to eliminating corsages and flowers to cut down on both on costs and waste.

In addition to ideas like borrowing, swapping, and thrifting, a number of organizations in communities across the country give away donated prom dresses to those who cannot afford them. Check out the Princess Project or Google "Cinderella project" and your location to find one of these locations in your area.

2. Hair and makeup

Klein's oldest wore her hair down and wore minimal makeup that she did herself for each of her proms.

Cost: $0

[rebelmouse-image 19534404 dam="1" original_size="480x257" caption="GIF from "Romy and Michele's High School Reunion."" expand=1]GIF from "Romy and Michele's High School Reunion."

Klein says her younger daughter did her own make-up and hair but that the hair did not work out so great.

Klein, a writer, happened to be up on a reporting fellowship in an extremely remote area of arctic Alaska around prom time. She gave her husband and daughter instructions for a simple updo, and they managed to get her out the door looking good, but it fell out shortly after. Klein says she was pretty unhappy about it.

"She's not one to make a fuss about things, but it was definitely a disappointment to her," she says. "She hadn't asked to have her hair done professionally, but it was one of those times when a mom wishes she'd been home for her daughter."

After the hair fiasco of the previous year, her daughter asked if she could have her hair put up professionally the following year. Klein obliged.

Total cost: $0 and $65

3. Transportation, food, and post-prom

Klein's daughters sometimes had rides from significant others who could drive or they shared the cost of a party bus with friends. They swung through In-N-Out Burger for dinner.

In Klein's community, a lot of parents rent hotel rooms for their teens for the night, but her family was not comfortable with that for a lot of reasons, so they skipped out.

Total cost: $0-$50

Outside of the actual prom ticket, the Kleins had years where they spent nothing on prom. ‌‌

[rebelmouse-image 19534405 dam="1" original_size="500x281" caption="GIF from "100 Years of Prom in 2 Minutes"/Teen Vogue." expand=1]GIF from "100 Years of Prom in 2 Minutes"/Teen Vogue.

Their most expensive year cost around $280, which is significantly below the American average for the night. The cost of the prom ticket at their school was $70.

In fact, most schools and communities are doing their part to help make sure the night is accessible to everyone.

School administrators are directing families to resources like community dress give-aways and often assist lower-income families with obtaining prom tickets, too. (This school partnered with a non-profit; kids wrote essays in exchange for everything they need for prom.)

The fact is, prom can be affordable. One fun night doesn't have to (and shouldn't) break the bank. As the Kleins have discovered, a creative spirit, knowing where to look for deals, and a commitment to the fun of it all makes all the difference.

First Book

This life-or-death industry isn’t what you’re expecting. It’s children’s education.

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Last year, librarian Rajeeni Galloway met a student that others had already deemed a lost cause.

This student's record was riddled with suspensions, and her grades had suffered so much that she could no longer keep up. She was failing.

Galloway knew all too well what was at risk if the student didn’t get help. She decided to step in.

Luckily, Galloway specializes in helping struggling kids, not just with their current classes, but also to identify and fill in the gaps from their earlier education. "Those early skills are so integral," she says. They can also be much harder to teach kids later in life.

Through intense work and mentoring, the student started to improve. Before long, she began to excel.

"Now she’s on the honor roll," Galloway says. In fact, she’ll be graduating this year — a full year ahead of schedule.

Galloway works hard to get her kids the resources they need to succeed. Photo courtesy of Rajeeni Galloway, used with permission.

This student was lucky. Many others don’t have access to this kind of help and support.

And, unlike Galloway’s students, their futures can be a lot bleaker.

Without the proper help, students’ educational struggles continue. They start to fail classes. Their frustrations build and they begin to act out. They get into trouble both in and out of school.

Ultimately, many kids who struggle drop out — and it only gets worse from there. Once a student fails academically, it often leads to failures throughout the rest of their life.

High school dropouts are three and a half times more likely to be arrested and eight times more likely to get jailed than people who get their degree. Young women who drop out of high school are nine times more likely to be or become single mothers. Dropouts are also more likely to end up on some sort of government assistance.

Galloway leads a class in the library. Photo by Washington Teacher's Union.

How do we prevent high school dropouts? Teach kids to read.

Early literacy in particular is important in keeping kids engaged in school through graduation, Galloway says.

That’s because kids who struggle with reading will struggle with concepts in every other subject, and by the time they’ve reached high school, their academic struggles have become a compound problem: one that started with reading but has now branched out to include every subject they encounter.

But with more than half of U.S. public school students coming from low-income families, many kids don’t have access to the tools they need in order to learn how to read in the first place.

Vast "book deserts," or low-income communities without bookstores or libraries, can mean that kids have literally no way to get their hands on a book — much less one that’s the right reading level for them. In some families, parents are too busy working to keep food on the table to read to their kids at night. Low-income kids simply don’t have what they need to start reading early.

Galloway's students love to read. Photo courtesy of Rajeeni Galloway, used with permission.

That’s why Galloway’s district works with First Book to make sure that kids are supported throughout their literacy journey.

To combat book deserts, First Book provides brand new books and resources at low or no cost to educators serving kids in need, so that income is never the reason a child doesn't have access to books.

Galloway’s school also provides resources for parents to provide academic nurturing at home. "We have parent workshops where parents come in, especially in elementary school, and we show parents different strategies to support students at home," she says.

In addition, First Book reports significant progress in increasing kids' interest in reading by making sure they provide not just any books, but books that are diverse and relevant, that speak to kids of all ages, and that help kids see the positivity reading can bring into their lives. When children can read, they can tap into their potential — no matter their circumstances.

Increasing access to books could be the first step to solving a lot of our nation’s most pressing social problems.

Most kids who don’t learn to read come from low-income backgrounds, and, as Galloway’s teaching experience shows, those who never learn to read are at risk of remaining stuck in that cycle of poverty.

By increasing access to books and reading resources at a young age, organizations like First Book could be helping solve not just the literacy issue, but also issues like income inequality, incarceration, welfare dependency, and more, which are deeply connected to early literacy and education.

So next time you see a kid with a book, know that it’s not just for fun. Sometimes, it’s for survival.

Millions of children from low-income areas don’t have the tools needed to learn, placing them at a disadvantage that perpetuates poverty. First Book is a community that believes education is the way out of poverty for kids in need.

Visit First Book’s website to learn how you can help.

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The Hall of Famer flaunts some off-court heroics with his latest donation.

It's been nearly 18 years since basketball legend Michael Jordan called it quits, but this week, he proved he's still a champion.

According to the Associated Press, the former Chicago Bulls star and current Charlotte Hornets owner pledged to donate $7 million to local health centers in Charlotte, North Carolina.

Jordan played the role of on-court hero so often that it just makes sense that he'd do the same off the court. GIF from NBA/YouTube.

According to his spokesperson, Jordan was inspired to make the donation after coming across a study that revealed Charlotte was dead last in a survey of the 50 largest cities in the U.S. when it comes to economic mobility for children in poverty. According to the study's findings, Charlotte children born into the bottom 20% of local income levels had just a 4.4% chance of ever rising to the top 20% in their lifetimes.

The two new Novant Health Michael Jordan Family Clinics funded by Jordan's donation are slated to open in 2020.

"It is my hope that these clinics will help provide a brighter and healthier future for the children and families they serve," said Jordan in a press release.

On its website, Novant outlines how and why Jordan's donation will be so valuable, especially to low-income communities, writing that more than 100,000 Charlotte residents don't currently have health insurance, making access to basic health services extremely difficult. One of the goals of the new clinics will be to reduce the amount of emergency room usage, providing a more affordable option for low-income families.

"This gift will transform the lives of thousands of families and children living in poverty-stricken communities," said Novant Health president and CEO Carl Armato in the release. "We are thankful to Michael for his generosity. The gift will remove barriers to high-quality health care in some of the most vulnerable communities."

Jordan at the NBA All-Star Game in 2016. Photo by Elsa/Getty Images.

It's tragic that it takes a massive act of generosity from a blockbuster star like Jordan for at-risk communities to get the care they need.

The U.S. is among the most prosperous countries in the history of civilization, and yet it apparently cannot manage to take care of its citizens, with millions still without access to health care. Those numbers have improved in recent years, as a result of the Affordable Care Act, but the message is that there is a long way to go before we live up to our often self-bestowed reputation as the "greatest country on Earth." So long as generations of families find poverty inescapable and so long as economic status can determine your ability to survive illness, there's work to be done.

We can't forget the wins, though — whether small or large. This donation is absolutely worth celebrating for the families who will now be able to access care.

Like he did so many times during his Hall of Fame basketball career, Jordan came through when it really mattered. GIF from NBA/YouTube.

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What is the 'digital divide'? Zendaya grew up in it. And she wants it closed.

For Amanda Acevedo, getting on the honor roll meant fighting through a lot of physical pain.

The 10-year-old from East Harlem, New York, didn't have a reliable computer at home or school to complete her assignments in the evening. In order to keep up in class, she was often left with no choice but to write out entire essays using her thumbs on her mother's cell phone.

Can you imagine?

[rebelmouse-image 19531949 dam="1" original_size="500x256" caption="GIF via "Without a Net: The Digital Divide In America."" expand=1]GIF via "Without a Net: The Digital Divide In America."

Rory Kennedy couldn't — until she witnessed it herself.

“[Acevedo] would sit there and you would hear her thumbs crack and she would talk about it being painful," explains a dumbfounded Kennedy, director of the film, "Without a Net: The Digital Divide in America," which features Acevedo's story.

I'm speaking with Kennedy at the documentary's New York Film Festival premiere on Oct. 3, where a number of the film's supporters — most notably, "Spider-Man: Homecoming" star Zendaya — rallied behind its cause. "I thought, my God," Kennedy continues, as we chat a few minutes before her film debuts to a full house. "We are making it physically painful for poor kids to learn in this country.”

"Without a Net" shines a light on the discrepancies between the haves and have-nots when it comes to technology in our public schools.

The film paints a startling picture.

In wealthier districts, students tend to have far more tech resources at their disposal than students in poorer ones. A Pennsylvania high school in "Without a Net," for instance, boasts a popular, well-funded robotics course, but just a few miles away, another school struggles to integrate even a few basic computers into its curriculum. The money's just not there.

It's a "digital divide" that'll cost us in more ways than one if we don't act. By 2020, the U.S. Department of Labor estimates 77% of all jobs will require computer skills — a figure that will only increase throughout the following decades. This issue isn't just about equality, it's about long-term economic security too. If future generations don't have the necessary skills for 21st-century jobs, we'll all be left behind.

For Zendaya, the "digital divide" hits particularly close to home.

[rebelmouse-image 19531950 dam="1" original_size="750x533" caption="Zendaya at the screening of "Without A Net: The Digital Divide in America." Photo by Craig Barritt/Getty Images for Verizon Foundation." expand=1]Zendaya at the screening of "Without A Net: The Digital Divide in America." Photo by Craig Barritt/Getty Images for Verizon Foundation.

The Hollywood star, who eagerly threw her support behind Kennedy's documentary, is an ambassador to the #WeNeedMore campaign by Verizon — an effort to make tech more accessible in underfunded schools. The telecom giant co-produced the film.

Stories like Acevedo's, Zendaya says, hit close to home.

"I grew up in [the digital divide]," she explains, dressed in a glittery gown on the red carpet — worlds away from the working class Oakland, California, community where she was raised. "It’s something that I’ve lived firsthand." As a child, Zendaya attended a well-resourced private school where her dad worked and had the privilege of benefiting from financial aid. But her mom taught at a struggling school in the area's public school system; the stark contrast left a lasting impression on the actor.

"How do you have a school where kids are able to experiment with coding and build robots and then you have schools that don’t even have Wi-Fi?" Zendaya continued. "What are you telling those children?"

As Zendaya notes, pointing to her learnings from the film, the solution isn't to go out and buy a bunch of iPads either. It's more complicated than that.

"Without a Net" dove into the three major barriers keeping tech inaccessible for millions of students:

There's a lack of tech products in schools. Thousands of schools simply don't have the funds to buy every student a laptop or create classes like coding and robotics.
There's a lack of internet connection in schools. Particularly in poorer, rural areas of the country, connecting to high-speed internet is surprisingly difficult and astonishingly expensive. Despite progress in recent years, 23% of school districts still don't have sufficient bandwidth to meet the needs for digital learning, according to the Education SuperHighway.
There's a lack of tech-trained teachers in schools. Even if products are available and the internet's up and running, training teachers on how to use the products in their classrooms is quite costly. In fact, 60% of teachers feel they haven't been adequately trained on using technology in the classroom, a 2015 survey by Samsung found.

"The things my mom had to do just to get computers in the classroom or just to get Wi-Fi or just get arts education," Zendaya said, shaking her head in frustration. She may have blossomed into a Hollywood movie star, but she's clearly still agitated by the injustice undermining her hometown. "[My mom] worked too hard to do something that should just be there."

One thing those three major barriers have in common? Yep, you spotted it: They all cost money. Lots of it. And inner-city schools, like Acevedo's in New York City, as well as a good number of rural districts simply do not have that funding.

School funding is largely contingent — and arguably overlydependent — on local property taxes.

In affluent communities, where businesses are flourishing and property values are high, public schools reap the benefits in their bank accounts. In districts where business is scarce and property values are lower, the local tax pool schools dependent on is significantly reduced. As the film noted, this massive inequality — seen in metropolitan areas like Detroit, Philadelphia, and Chicago — means some schools have the funds for more and better qualified teachers, nutritious lunches, innovative art programs, and classroom technologies, while others barely make ends meet.

A Chicago student protests cuts to public school funding in 2013. Photo by Scott Olson/Getty Images.

We desperately need change. And you can be part of it.

Kennedy is encouraging viewers to hold public screenings of her film — which is free to view on YouTube, as seen below — to raise public awareness of the issues at play and push for change at the grassroots level.

But students can play a role in making a difference too. Zendaya hopes underserved kids who see the film feel inspired to speak out in their own communities and challenge the status quo. Their futures are worth it, after all.

"Your voice is powerful, your voice is strong," she says. "It’s OK to go ahead and ask for what you think you deserve."

Watch "Without a Net: The Digital Divide in America," below and learn more at DigitalDivide.com.

Family

If you're under stress, self-care is essential. Here are 5 ways to do it on a budget.

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Self-care has become a trend across internet media in the past few years. But here's the problem: It's inaccessible for a lot of people.

Yes, self-care is a super-important and essential part of maintaining a healthy lifestyle. It’s backed up by science, doctors recommend it (in fact, doctors themselves should do it!), and, frankly, it's hard to fault taking care of yourself.

So what's the hang-up? Most resources on the topic are targeted toward people who have time and money to spend on self-care. For people in lower income brackets, it’s understandably very frustrating to feel like self-care relies on your ability to pick up a glittery bath bomb at the mall.

We can't all be you, my friend. Image via iStock.

It’s doubly upsetting because self-care is even more important for people who experience high stress levels for long periods of time. People who are most at risk for burnout are the ones who need self-care and preventive health care the most. Research shows that family caregivers are at a much higher risk for depression, alcoholism, and chronic illness when they attend to the needs of others at the expense of their own.

The good news is that self-care — real self-care, not the superficial trend — isn't about money. It's about prioritizing and setting boundaries.

Self-care isn't a specific set of activities like massages, manicures, or other seemingly luxurious expenses. It's about doing what's necessary in order to prioritize your needs above others' wants.

Audre Lorde said it best: "Caring for myself is not self-indulgence, it is self-preservation."

So it may not be feasible to come home from work and spend loads of time and cash on setting up an at-home spa. But taking a little time to do what makes you feel good and keeping an eye on indicators of your health such as blood pressure, Body Mass Index (BMI), cholesterol, and blood sugar is essential to keeping you healthy and, in turn, keeping everyone that you care for healthy, too.

You can do plenty of self-care at the dollar store: pick up some bubble bath, light a cheap candle, or treat yourself to a new nail color. Image via iStock.

Here are five ways to prioritize self-care on a low salary:

1. Work in teams.

When you work full time (or even more than that) and are supporting a family, it can be nearly impossible to get even a moment alone. So work in teams — coordinate with your spouse, siblings, coworkers, friends, and community to help you arrange some free time. Offer to watch another mom's kids in exchange for a night off next week. Even as little as an hour can rejuvenate you.

2. Focus on intention, not luxury.

The thing that makes self-care valuable isn't how much it costs — it's about making a plan to do something for you and following through. Pick something that you do already and find a way to make it a mini-event. Take a walk alone in the sun during lunch. Plan to make your favorite dinner next week. Stop at the library and rent a movie you've been wanting to see.

Public libraries are an awesome resource for free stuff. In addition to books and movies, some also offer classes and events for adults and kids alike. Image via iStock.

3. Don't let others guilt you out of it (or into doing something else!).

There will always, always be something that someone else is asking of you, but it's important not to feel selfish for putting aside time to take care of yourself. Giving all of yourself to others isn't a sustainable lifestyle for anyone, and you'll be useless to yourself and others once you're all burned out.

Plan a walk during lunch, and don't let anyone persuade you to cancel on yourself. Image via iStock.

Self-care can include saying "no" to things, too! You may feel obligated to take care of your family's basic needs, but beyond that, you have every right to refuse to do something that gets in the way of doing you.

4. Remember to make time for doctor appointments too.

Self-care isn't just about stress — it's also about keeping your body and mind healthy. Make time to see your doctors regularly (before a health issue arises!) and be sure to check your four health numbers so that you can take steps to prevent disease early. Make your hygiene a habit that you refuse to break. See a mental health professional when you're having a hard time. You, your mind, and your body deserve basic care and respect. So remember: Go. Know. Take control.

Making time for your medical and mental health is essential. Image via iStock.

If you don't have health care coverage, research free medical and dental clinic options in your area. You can also find resources for locating affordable mental health services in your area.

5. Keep it simple.

Don't get overwhelmed by the idea of having to plan yet another item into your routine. Self-care is about what makes you feel good — not what others say you should do.

It's not selfish to make self-care a priority. You can't keep others healthy if you aren't healthy yourself.

Learn more about how to take control of your health at Cigna.com/TakeControl.

Like this family, 1 in 3 children are growing up in low-income households.

Facing eviction and the prospect of not being able to give her children the Christmas she felt they deserved, Tyshika Britten took to Craigslist hoping for a miracle.

“I am a mother of six, 5 boys and 1 baby girl,” she wrote on Craigslist. The 35-year-old hair stylist worried her children would wake up on Christmas morning to disappointment. "I'm trying my best. I pray every day and now I'm begging for help. I know it's not about the gifts, but they are kids! I'm such a failure right now. ... Please help me."

Help came in the form of Pearl Jam singer Eddie Vedder.

On Dec. 20, the Washington Post featured Britten's story as part of a wider-ranging article on the struggles facing poor and working-class families around the country. That same day, Vedder and his bandmates were named to the Rock & Roll Hall of Fame's class of 2017 alongside the likes of Joan Baez, Journey, and Electric Light Orchestra.

After hearing about what Britten was going through, Vedder decided to send a check for $10,000 to her family. Others joined in, as well, sending the family a Playstation 4 and a tablet, among other things.

Eddie Vedder at a baseball game between the Chicago Cubs and Pittsburgh Pirates in 2015. Photo by Justin K. Aller/Getty Images.

In Britten's plea for help, Vedder saw echoes of his own childhood.

"I was just so moved by the story and what this mother did for her children," Vedder told the Washington Post, recalling Christmases in which he received used and sometimes broken toys as a child. "I thought those kids must be so proud of their mother for reaching out. That takes a lot of courage."

— (@)

Working families shouldn't have to struggle to afford the basics, especially over the holidays, and yet more than 1 in 3 children are growing up in low-income households.

Eddie Vedder saved the day for Tyshika Britten, but the problem goes much deeper than one family's Christmas. Vedder himself referred to the gift as a "tourniquet" to help one family through what is hopefully a short-lived rough patch, but poverty is a complex, wide-ranging issue affecting the lives of millions nationwide.

Photo by Samir Hussein/Getty Images.

Last year, rapper 2 Chainz engaged in a similar act of generosity, bringing Christmas to one family by paying their rent for an entire year. These acts of good faith and charity are heartwarming, but they're also just temporary.

We may not all be rock stars, but there are surely things we can do to help out those less fortunate this holiday season.

There are thousands of families in need. Why would Vedder choose this family? Because they reminded him of his own family's struggles years ago, their story moved him powerfully to act.

It's easy to turn off stories of poverty when they feel far away from our lives — but when we can see ourselves in the shoes of those who are less fortunate, it's easy to do something. Our similarities may not always be glaringly obvious, but if we look hard enough, those stories aren't so far away from our own.

When customers at one San Francisco grocery store went to the checkout one day, they were outraged. The cost of their groceries had increased astronomically.

Look, we've all cringed once or twice while the cashier rings up the fancy yogurt we decided to get last minute because "screw it, I wanna eat fancy yogurt," but this wasn't a few pennies or dollars here and there. This was $25 for a box of spinach and $40 for a loaf of bread and some cigarettes.

GIF via Tipping Point Community/YouTube.

The cost of their groceries had inflated. But why?

It was all part of a social experiment meant to show people what buying groceries is like for people living in poverty.

1 in 10 families in the Bay Area live on $24,300 or less per year, below the poverty line and well below the Bay Area average. The experiment was set up by Tipping Point Community, a poverty relief organization, which set up a register in a Nob Hill grocery store where customers checking out would be given "poverty line prices," or prices that were proportionally representative to living in poverty.

"If eggs cost $6 for someone living on the poverty line, or 1.4% of their weekly salary, the adjusted price would be $29.64 for someone living on the average San Francisco salary," TPC's website explains.

Imagine if your groceries, rent and college supplies were five times as expensive. For the 1 in 10 families living below the poverty line in the Bay Area, this is how it feels. Visit tippingpoint.org to calculate how expensive your basic needs would be if adjusted for #povertylineprices
A photo posted by Tipping Point Community (@tippingpoint) on Nov 17, 2016 at 1:26pm PST

Tipping Point also set up a website where anyone can plug in their annual salary and see what grocery shopping would be like if they lived in poverty.

While those skyrocketed prices were temporarily frustrating for the people trying to buy groceries, the sticker shock they experienced is one millions of Americans face every day.

In 2015, over 43 million people in the United States were living in poverty. That's down 1.2% from 2014 but is still a massive number. Sticker shock doesn't just affect people below the poverty line either. According to the Corporation for Enterprise Development, nearly half of all Americans are one financial shock — a job loss, a medical emergency, etc. — away from poverty. Feeling financial discomfort while you shop for basic needs is something that could happen to any of us.

The income gap between the rich and poor in the United States is ever-widening, and closing it would require landmark financial restructuring, or at least some out-of-the-box thinking.

If you had to pay $30 for cold medicine or $15 for a gallon of milk, you might be outraged like the folks in the video. Most of all though, you'd want to do something about it. You'd want somebody to recognize that it's an unfair burden on you and your family.

You'd want things to change.