Photo from Billie Body Brand/Unsplash.

There's something odd about razor commercials.

Razor companies seem to like to pretend that hairy women do not exist while simultaneously trying to sell them products. In most of these commercials, bikini-clad women are featured shaving their already hairless legs. But Billie, a razor brand, thinks it's time to finally break the status quo around body hair.

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Family

"It takes me like a half an hour to shave my father because I have to be so careful," a middle-aged man declares.

The man, identified as New Jersey native Kristian Rex, presses the razor to his elderly, disabled father's face — a face he loves. With great care, he glides the blade across his father's chin, upper lip, and cheeks, taking pains to listen and follow instructions.

"He's really particular about his sideburns." he says, as his dad smiles.

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