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gender stereotypes

@tallulah.roseb/TikTok

Maybe she's born with it. But maybe it just modern day cosmetics.

A woman named Tallulah Rose recently went viral after sharing a well-intentioned, but oh-so misinformed compliment men tend to give her. It left a lot of other women nodding in agreement, because it revealed what still seems to be a common beauty myth.

"I actually just, like, don't understand men and how their brain works sometimes because today I was just minding my own business when this guy comes up to me and is like ‘you are so elegant, you are such a natural beauty,'" she said in the clip.

Of course, Rose is positive any other woman would instantly know that the beauty men are responding to is anything but natural.


“I think a woman can take one look at me and be like … this is fake,” she said before breaking down the costs of enhancements she’s made.

“My jawline cost $10,000, okay? My lips are clearly done. My hair is $2000, my lashes are $200 every two weeks.”

jawline cosmetic surgery, natural cosmetic procedures

"My jawline costs $10,000, okay?"

@tallulah.roseb/TikTok

She then lifted her bangs to show a wrinkle-less forehead and immovable eyebrows, thanks to Botox or some other kind of anti-wrinkle injection. Plus, she has “enough makeup on to season a f***ing wok.”

Still, men will wistfully tell her “ 'they don't make them like you do these days.” to which Rose quipped, “yes they do with a needle and a scalpel!”

plastic surgery, cosmetic procedures

"They don't make 'em like you these days…yes they do! With a needle and a scalpel!"

@tallulah.roseb/TikTok

Since sharing this hot take, Rose’s video has garnered over 12 million views on TikTok and has been shared across several platforms. Most of the comments came from women who have had their own fair share of this experience.

Some were just as hilarious as the original video.

"My husband was like 'please never get Botox' If I could raise my eyebrows at him I would have,” one person wrote.

Another added, ““I’ve had male friends remark how I don’t wear heavy makeup like other girls. I spend at least 30 mins a day putting my face on.”

Over on X, people were just refreshed by Rose’s honesty.

Rose told news.com.au that many men “genuinely can’t tell the difference between a natural woman and a woman that has had cosmetic surgery,” primarily due to seeing celebrities who have had work done and assuming that’s the standard. She’ll often ask male friends to name a celebrity crush, and “they’ll name someone that has clearly had work done but they are just quite clueless to it.”

And that is really where the important conversation comes in. Unrealistic beauty standards aren’t necessarily a new issue. But now the paradox of cosmetic procedures being stigmatized while at the same time not even acknowledged in much of what is touted as natural beauty puts women in an impossible position. They can’t naturally live up to these expectations, and then are labeled as fake if they do make efforts to look enhanced (which is the new normal…make it make sense).

Point is: Praising a woman for her “natural beauty” might be intended as a compliment. But for many, it’s neither true, nor a compliment.

The strong, silent cliché.

One of the most pervasive male stereotypes in advertising is the strong, silent type. The most famous of these is the Marlboro Man, a dude alone on horseback with a pack of cigarettes and nothing around him but cattle and a wide-open prairie.

Tom Nakayama at the Center for Media Literacy says that this stereotype damages men because it presents a very limited form of masculinity. “In general, these concentrated views of manhood suggest the many ways in which advertising negatively affects men by narrowing the definition of what it means to be a man in American society,” Nakayama writes.


As times change the jobs and scenarios that the aloof, silent man finds himself may change, but the message is still the same. This representative of the masculine ideal is little more than a romanticized meat suit of bottled aggression waiting to be unleashed.

Three years ago, videographer Connor Simmons had some fun with this stereotype by creating a video called, “How to Advertise to Men.” The mock commercial features a man photographed in black and white, walking alone near a mountain range and looking extremely bored.

The video’s producers note that this scenario can be used to sell just about any product.

"The product is irrelevant at this point, it could be aftershave or whisky or sunglasses or this watch. It really doesn't matter. What matters is, the product looks cool,” the deep-voiced narrator says.

The ad hopes to mock these cliché advertisements out of existence because they’re not great for the male psyche and they’re predictable and boring. Spread this video far and wide and maybe, just maybe, advertisers will be forced to come up with a new idea.


via Siera Bearchell / TikTok

Studies show that from the moment a child is born, people begin to praise them based on their gender. Young boys will be praised for being "strong" and young girls for having "soft features."

The problem is that the more time we spend talking to a child about certain qualities, the more important they become. "When we comment on a girl's cuteness more consistently than anything else about her, we suggest that her appearance means more than her other qualities," Renee Engeln Ph.D. writes in Psychology Today.


Siera Bearchell, a former Miss Universe contestant, and mother of a baby daughter, Lily, has gone viral for sharing how people talk to her daughter based on whether she's dressed in boy's or girl's clothes.

"Once I realized it, it blew my mind," she starts her video. "I don't care that people think she's a boy sometimes. But what I care about is that I realized people talk to her differently when they think she's a girl versus when they think she's a boy."


@sierabearchell

Have you ever noticed this?! 🤯#morethanpretty


Bearchell says that from the moment they are born, women are judged based on their appearance, whereas men are judged on their actions and "what they do."

In the end, Bearchell believes that we should be more conscious of how we talk to little girls "because they need to know they're more than pretty."



More

2 stories by the same writer highlight how differently we view talented men and women.

We've really got to stop doubting women's talents — for the sake of us all.

When news broke that Cathy Yan was tapped to direct the upcoming "Suicide Squad" spin-off "Birds of Prey," a lot of people were pretty excited.

Deadline's Mike Fleming Jr. was first to report that Yan, whose only other feature-length credit was directing the small-budget darling of Sundance "Dead Pigs," would take the helm of the film fronted by Margot Robbie.

Yan will become the first Asian woman to direct a big-budget superhero movie and the third female director in the DC Extended Universe alongside Patty Jenkins ("Wonder Woman") and Ava DuVernay ("New Gods"). Given the less-than-pleasant reviews of director David Ayers' "Suicide Squad" (currently sitting at an abysmal 27% fresh rating on Rotten Tomatoes), Yan's hire could be the key to saving the franchise.


Jen Yamato of the Los Angeles Times called the hire "a major milestone for women and directors of color in Hollywood, where studio directors remain largely white and male."

[rebelmouse-image 19346867 dam="1" original_size="750x509" caption="Yan attends the "Dead Pigs" premiere at the 2018 Sundance Film Festival. Photo by Michael Loccisano/Getty Images." expand=1]Yan attends the "Dead Pigs" premiere at the 2018 Sundance Film Festival. Photo by Michael Loccisano/Getty Images.

Meanwhile, Fleming framed Yan's hire as a pretty big risk.

On its own, of course, that's not really a problem. Let's be real: Handing over the keys of a franchise to a relatively inexperienced director is taking a pretty big risk. Tens of millions of dollars ride on these types of decisions. Here's what Fleming had to say (emphasis added):

"This is a bold bet for Warner Bros’ Geoff Johns and Walter Hamada, who oversee DC under Toby Emmerich. Yan got the job over numerous well established male directors, and because she is taking this giant leap with just one small-budget indie movie under her belt. That would be 'Dead Pigs,' a film that won the World Cinema Dramatic Award For Ensemble Acting at Sundance last January. Despite being a new talent, Yan’s presentation for 'Birds of Prey' was exceptional, and Robbie held firm to her desire for this film to be directed by a woman."

[rebelmouse-image 19346868 dam="1" original_size="750x442" caption="Margot Robbie will reprise her role as Harley Quinn in the upcoming "Birds of Prey" film. Photo by Ilya S. Savenok/Getty Images for Samsung." expand=1]Margot Robbie will reprise her role as Harley Quinn in the upcoming "Birds of Prey" film. Photo by Ilya S. Savenok/Getty Images for Samsung.

If you compare how the same writer at the same outlet described decisions to hire similarly inexperienced white men, however, there's a clear contrast.

Following the publication of the Yan announcement, TV writer Nancy Kiu called attention to Fleming's 2013 post on Deadline about Colin Trevorrow taking on "Jurassic World."

Here's an excerpt from that piece (again, emphasis added):

"Trevorrow made his jump to features on 'Safety Not Guaranteed,' which FilmDistrict acquired and released and which grossed $4 million. He’s making a humungous step up in every way by joining a franchise which, in three films, has grossed nearly $2 billion worldwide, with Universal preparing a theatrical rerelease of the first film in 3D on April 5.

Why Trevorrow? He met with the studio and filmmakers, and they felt he was a good match for the material, having grown up a huge fan of the trilogy and part of a new generation of directors steeped in all things dinosaur. They felt he would preserve and protect the characters in the story they created."

In other words, Trevorrow was celebrated for his personal accomplishment while a lot of hedging and second-guessing was applied to Yan.

As a culture, we have a tendency to second-guess women and people of color.

And we do this in ways we wouldn't second-guess white men — even when it's not intentional.

To be clear, Fleming and Deadline certainly aren't the only offenders. When "Wonder Woman" was about to be released, The Hollywood Reporter drew the ire of many over an article and tweet that referred to the hire of Patty Jenkins as a "gamble."

In hindsight, the concern seems pretty silly as "Wonder Woman" took in more than $820 million worldwide and accumulating some major critical praise.

This goes way beyond just how we write about movies. In fact, its effects are felt in just about everything we do.

A shocking and saddening 2017 study found that girls as young as age 6 had come to believe that women can't be brilliant. The researchers concluded that gendered stereotypes played a big role in girls' self-doubt.

"These stereotypes discourage women's pursuit of many prestigious careers; that is, women are underrepresented in fields whose members cherish brilliance," the study's authors wrote.

[rebelmouse-image 19346869 dam="1" original_size="750x523" caption="Yan introduces her film "Dead Pigs" at the 2018 Sundance Film Festival. Photo by Michael Loccisano/Getty Images." expand=1]Yan introduces her film "Dead Pigs" at the 2018 Sundance Film Festival. Photo by Michael Loccisano/Getty Images.

That effect happens at the larger cultural level, but luckily, there's something we can do about it — focus. Focusing on which words we choose, whether we're expressing doubt (and doing so fairly) and why we might describe one person's career move as a "leap forward" versus a "gamble. However that applies in our individual lives with our colleagues, parents, or friends, we can all be more conscious about the powerful words we use.

Upworthy has reached out to Deadline writer Mike Fleming Jr. and will update if a response is received.