Shop here, not there: Science says reducing economic inequality could be that simple.

Imagine heading out to run errands at all your usual places, and your phone's "equity app" has a better idea.

Siri might say, "Buy your groceries at one of these other stores, just as close as your regular store." Or "There are three coffee shops within 2 miles. You haven't tried this one before."

We already get shopping suggestions when we bring up Google Maps, especially when our smartphones are transmitting our GPS coordinates. A similar type of computation is happening behind the scenes at Facebook and Twitter, whose targeted ads can sometimes be scarily on point.


But what if, instead of just boosting sales, those suggestions coming from your phone were designed to address social problems like inequality?

A group of researchers in France and Spain may have solved one preliminary puzzle toward getting us to that point.

In the paper, "Crowdsourcing the Robin Hood Effect in Cities," published in June 2017 in the journal Applied Network Science, the researchers describe a computer algorithm they created that attempts to "rewire" the complex network of commercial transactions and shopping trips people take part in every day. The goal is to redirect more money to poorer neighborhoods so that the wealth differences between rich and poor parts of a city are evened out.

The study used data from 150,000 people and 95,000 businesses in Barcelona and Madrid, and on the surface the pattern of transactions and the money spent revealed that some neighborhoods were up to five times wealthier than others.

But researchers were shocked to find that if as few as 5% of commercial transactions were changed — so that capital flowed from richer to poorer neighborhoods — income inequality in those cities was drastically reduced, up to 80%.

"We were not expecting that," said one of the study's authors, Maxime Lenormand of the National Research Institute of Science and Technology for Environment and Agriculture in Montpelier, France. "Actually, I checked the algorithm because I was not sure in the beginning that everything was OK in the code."

Lenormand conducted the study of the Robin Hood Effect with Thomas Louail of the Paris-based National Center for Scientific Research's Joint Research Unit of Urban Geography, Juan Murillo Arias of Madrid-based BBVA Data & Analytics, and José J. Ramasco of the Institute of Interdisciplinary Physics and Complex Systems in Palma de Mallorca, Spain.

Their research began as an attempt to use a model in transportation planning that finds the most efficient way people can get to work and extend it into the area of reducing inequality, Louail said.

It also has potential applications in combating the "neighborhood effect," a self-reinforcing trend that describes how the relative wealth of a person's neighborhood affects their own wealth, which in turn accelerates the neighborhood's own tendencies toward wealth or poverty. Rewiring shopping trips to cross those neighborhood boundaries can decrease the gentrification — that urban neighborhoods experience.

But so far, it's just an algorithm.

"One of the first questions you can ask is — what extent is this scenario implementable?" Louail said. "What it's going to take to perform in real life, and how you will motivate people to change their travel destination for shopping."

The rise of so-called "big data" raises interesting questions about how social scientists and anti-poverty activists approach their work, said Sarah Elwood, a professor in the University of Washington's Department of Geography who studies the intersection of geographic information systems and technology with social justice and inequality. "We're seeing more of these sorts of practices that sort of try to get at the behaviors of individual people and try to get them to do something different."

Guiding and changing individual behavior to instigate social change is possible, both at the grassroots level and as "nudge policies" enacted by governments, she said.

Yet such small actions don't address the structural causes of poverty. "It's important to differentiate between questions of inequality and questions of impoverishment," Elwood added. "You can change the degree of inequality in a society without having acted to change the big processes of impoverishment."

Louail and Lenormand agree. If reversing inequality were the goal, then even an algorithm embedded in a smartphone app would require other measures, such as policy decisions or local government incentives to encourage participation. "But [the solution] is not an app, of course, and maybe I think that the city government, local government somehow could imagine some incentives to help, to motivate people to engage in these kinds of collective enterprises," Louail said.

"We remind the readers [of our study] that the possible tools of city governance to mitigate inequalities are necessary but they're not sufficient to resolve everything," he continued. "And so what we proposed is you can articulate or supplement governance with more bottom-up initiatives."

The researchers see this as an important first step toward using large amounts of data to address social problems.

Since their paper was published, they’ve been contacted by people from around the world interested in developing mobile apps or other technology based on their "Robin Hood" algorithm.

Louail and Lenormand are still considering what next steps they might take. Elwood thinks this is an opportunity to bring other dimensions into the research. "I think big data is going to continue getting bigger," she notes, "but I believe there are significant aspects of human knowledge, human experience, expressions in social life in cities that we are never going to be able to capture in data."

"I would want to put their data science expertise together with people who know and study the politics of urban redevelopment, people who think about housing policy, people who think about existing approaches to development in metro areas," she says. "For me, this is the moment for complex research teams that can ask questions from a variety of different standpoints and be more than the sum of their parts."

This story originally appeared in Yes! Magazine and is reprinted here with permission.

Courtesy of Amita Swadhin
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In 2016, Amita Swadhin, a child of two immigrant parents from India, founded Mirror Memoirs to help combat rape culture. The national storytelling and organizing project is dedicated to sharing the stories of LGBTQIA+ Black, indigenous people, and people of color who survived child sexual abuse.

"Whether or not you are a survivor, 100% of us are raised in rape culture. It's the water that we're swimming in. But just as fish don't know they are in water, because it's just the world around them that they've always been in, people (and especially those who aren't survivors) may need some help actually seeing it," they add.

"Mirror Memoirs attempts to be the dye that helps everyone understand the reality of rape culture."

Amita built the idea for Mirror Memoirs from a theater project called "Undesirable Elements: Secret Survivors" that featured their story and those of four other survivors in New York City, as well as a documentary film and educational toolkit based on the project.

"Secret Survivors had a cast that was gender, race, and age-diverse in many ways, but we had neglected to include transgender women," Amita explains. "Our goal was to help all people who want to co-create a world without child sexual abuse understand that the systems historically meant to help survivors find 'healing' and 'justice' — namely the child welfare system, policing, and prisons — are actually systems that facilitate the rape of children in oppressed communities," Amita continues. "We all have to explore tools of healing and accountability outside of these systems if we truly want to end all forms of sexual violence and rape culture."

Amita also wants Mirror Memoirs to be a place of healing for survivors that have historically been ignored or underserved by anti-violence organizations due to transphobia, homophobia, racism, xenophobia, and white supremacy.

Amita Swadhin

"Hearing survivors' stories is absolutely healing for other survivors, since child sexual abuse is a global pandemic that few people know how to talk about, let alone treat and prevent."

"Since sexual violence is an isolating event, girded by shame and stigma, understanding that you're not alone and connecting with other survivors is alchemy, transmuting isolation into intimacy and connection."

This is something that Amita knows and understands well as a survivor herself.

"My childhood included a lot of violence from my father, including rape and other forms of domestic violence," says Amita. "Mandated reporting was imposed on me when I was 13 and it was largely unhelpful since the prosecutors threatened to incarcerate my mother for 'being complicit' in the violence I experienced, even though she was also abused by my father for years."

What helped them during this time was having the support of others.

"I'm grateful to have had a loving younger sister and a few really close friends, some of whom were also surviving child sexual abuse, though we didn't know how to talk about it at the time," Amita says.

"I'm also a queer, non-binary femme person living with complex post-traumatic stress disorder, and those identities have shaped a lot of my life experiences," they continue. "I'm really lucky to have an incredible partner and network of friends and family who love me."

"These realizations put me on the path of my life's work to end this violence quite early in life," they said.

Amita wants Mirror Memoirs to help build awareness of just how pervasive rape culture is. "One in four girls and one in six boys will be raped or sexually assaulted by the age of 18," Amita explains, "and the rates are even higher for vulnerable populations, such as gender non-conforming, disabled, deaf, unhoused, and institutionalized children." By sharing their stories, they're hoping to create change.

"Listening to stories is also a powerful way to build empathy, due to the mirror neurons in people's brains. This is, in part, why the project is called Mirror Memoirs."

So far, Mirror Memoirs has created an audio archive of BIPOC LGBTQI+ child sexual abuse survivors sharing their stories of survival and resilience that includes stories from 60 survivors across 50 states. This year, they plan to record another 15 stories, specifically of transgender and nonbinary people who survived child sexual abuse in a sport-related setting, with their partner organization, Athlete Ally.

"This endeavor is in response to the more than 100 bills that have been proposed across at least 36 states in 2021 seeking to limit the rights of transgender and non-binary children to play sports and to receive gender-affirming medical care with the support of their parents and doctors," Amita says.

In 2017, Mirror Memoirs held its first gathering, which was attended by 31 people. Today, the organization is a fiscally sponsored, national nonprofit with two staff members, a board of 10 people, a leadership council of seven people, and 500 members nationally.

When the pandemic hit in 2020, they created a mutual aid fund for the LGBTQIA+ community of color and were able to raise a quarter-million dollars. They received 2,509 applications for assistance, and in the end, they decided to split the money evenly between each applicant.

While they're still using storytelling as the building block of their work, they're also engaging in policy and advocacy work, leadership development, and hosting monthly member meetings online.

For their work, Amita is one of Tory's Burch's Empowered Women. Their donation will go to Mirror Memoirs to help fund production costs for their new theater project, "Transmutation: A Ceremony," featuring four Black transgender, intersex, and non-binary women and femmes who live in California.

"I'm grateful to every single child sexual survivor who has ever disclosed their truth to me," Amita says. "I know another world is possible, and I know survivors will build it, together with all the people who love us."

To learn more about Tory Burch and Upworthy's Empowered Women program visit https://www.toryburch.com/empoweredwomen/. Nominate an inspiring woman in your community today!

Cipolla's graph with the benefits and losses that an individual causes to him or herself and causes to others.

Have you ever known someone who was educated, well-spoken and curious, but had a real knack for making terrible decisions and bringing others down with them? These people are perplexing because we're trained to see them as intelligent, but their lives are a total mess.

On the other hand, have you ever met someone who may not have a formal education or be the best with words, but they live wisely and their actions uplift themselves and others?

In 1976, Italian economist Carlo Cipolla wrote a tongue-in-cheek essay called "The Basic Laws of Human Stupidity" that provides a great framework for judging someone's real intelligence. Now, the term "stupid" isn't the most artful way of describing someone who lives unwisely, but in his essay Cipolla uses it in a lighthearted way.

Cipolla explains his theory of intelligence through five basic laws and a matrix that he believes applies to everyone.

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Images courtesy of Mark Storhaug & Kaiya Bates

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The experiences we have at school tend to stay with us throughout our lives. It's an impactful time where small acts of kindness, encouragement, and inspiration go a long way.

Schools, classrooms, and teachers that are welcoming and inclusive support students' development and help set them up for a positive and engaging path in life.

Here are three of our favorite everyday actions that are spreading kindness on campus in a big way:

Image courtesy of Mark Storhaug

1. Pickleball to Get Fifth Graders Moving

Mark Storhaug is a 5th grade teacher at Kingsley Elementary in Los Angeles, who wants to use pickleball to get his students "moving on the playground again after 15 months of being Zombies learning at home."

Pickleball is a paddle ball sport that mixes elements of badminton, table tennis, and tennis, where two or four players use solid paddles to hit a perforated plastic ball over a net. It's as simple as that.

Kingsley Elementary is in a low-income neighborhood where outdoor spaces where kids can move around are minimal. Mark's goal is to get two or three pickleball courts set up in the schoolyard and have kids join in on what's quickly becoming a national craze. Mark hopes that pickleball will promote movement and teamwork for all his students. He aims to take advantage of the 20-minute physical education time allotted each day to introduce the game to his students.

Help Mark get his students outside, exercising, learning to cooperate, and having fun by donating to his GoFundMe.

Image courtesy of Kaiya Bates

2. Staying C.A.L.M: Regulation Kits for Kids

According to the WHO around 280 million people worldwide suffer from depression. In the US, 1 in 5 adults experience mental illness and 1 in 20 experience severe mental illness, according to the National Alliance on Mental Illness.

Kaiya Bates, who was recently crowned Miss Tri-Cities Outstanding Teen for 2022, is one of those people, and has endured severe anxiety, depression, and selective mutism for most of her life.

Through her GoFundMe, Kaiya aims to use her "knowledge to inspire and help others through their mental health journey and to spread positive and factual awareness."

She's put together regulation kits (that she's used herself) for teachers to use with students who are experiencing stress and anxiety. Each "CALM-ing" kit includes a two-minute timer, fidget toolboxes, storage crates, breathing spheres, art supplies and more.

Kaiya's GoFundMe goal is to send a kit to every teacher in every school in the Pasco School District in Washington where she lives.

To help Kaiya achieve her goal, visit Staying C.A.L.M: Regulation Kits for Kids.

Image courtesy of Julie Tarman

3. Library for a high school heritage Spanish class

Julie Tarman is a high school Spanish teacher in Sacramento, California, who hopes to raise enough money to create a Spanish language class library.

The school is in a low-income area, and although her students come from Spanish-speaking homes, they need help building their fluency, confidence, and vocabulary through reading Spanish language books that will actually interest them.

Julie believes that creating a library that affirms her students' cultural heritage will allow them to discover the joy of reading, learn new things about the world, and be supported in their academic futures.

To support Julie's GoFundMe, visit Library for a high school heritage Spanish class.

Do YOU have an idea for a fundraiser that could make a difference? Upworthy and GoFundMe are celebrating ideas that make the world a better, kinder place. Visit upworthy.com/kindness to join the largest collaboration for human kindness in history and start your own GoFundMe.

The Schmidt family's Halloween photoshoot has become an annual tradition.

Two of Patti Schmidt's three sons were already well into adulthood when her daughter Avery was born, and the third wasn't far behind them. Avery, now 5, has never had the pleasure of close-in-age sibling squabbles or gigglefests, since Larry, Patrick, and Gavin are 28, 26, and 22, respectively—but that doesn't mean they don't bond as a family.

According to People.com, Patti calls her sons home to Point Pleasant, New Jersey, every fall for a special Halloween photoshoot with Avery. And the results are nothing short of epic.

The Schmidt family started the tradition in 2017 with the boys dressing as the tinman, the scarecrow, and the cowardly lion from "The Wizard of Oz." Avery, just a toddler at the time, was dressed as Dorothy, complete with adorable little ruby slippers.

The following year, the boys were Luke Skywalker, Han Solo, and Chewbacca, and Avery was (of course) Princess Leia.

In 2019, they did a "Game of Thrones" theme. ("My husband and I were binge-watching (Game of Thrones), and I thought the boys as dragons would be so funny," Schmidt told TODAY.)

In 2020, they went as Princess Buttercup, Westley, Inigo Montoya, and Fezzik from "The Princess Bride."

Patti shared a video montage of each year's costume shoot—with accompanying soundtracks—on Instagram and TikTok. Watch:

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Gage Skidmore/Wikimedia Commons

Wil Wheaton speaking to an audience at 2019 Wondercon.

In an era of debates over cancel culture and increased accountability for people with horrendous views and behaviors, the question of art vs. artist is a tricky one. When you find out an actor whose work you enjoy is blatantly racist and anti-semitic in real life, does that realization ruin every movie they've been a part of? What about an author who has expressed harmful opinions about a marginalized group? What about a smart, witty comedian who turns out to be a serial sexual assaulter? Where do you draw the line between a creator and their creation?

As someone with his feet in both worlds, actor Wil Wheaton weighed in on that question and offered a refreshingly reasonable perspective.

A reader who goes by @avinlander asked Wheaton on Tumblr:

"Question: I have more of an opinion question for you. When fans of things hear about misconduct happening on sets/behind-the-scenes are they allowed to still enjoy the thing? Or should it be boycotted completely? Example: I've been a major fan of Buffy the Vampire Slayer since I was a teenager and it was currently airing. I really nerded out on it and when I lost my Dad at age 16 'The Body' episode had me in such cathartic tears. Now we know about Joss Whedon. I haven't rewatched a single episode since his behavior came to light. As a fan, do I respectfully have to just box that away? Is it disrespectful of the actors that went through it to knowingly keep watching?"

And Wheaton offered this response, which he shared on Facebook:

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