Expert reveals the one question to ask to make a great first impression in 9 seconds
There should be one focus when you meet someone new.

A woman talking to people she just met.
It’s essential to make a great first impression with someone, whether it's a job interview, buying someone a drink at a bar, or serving someone a meal at a restaurant. The problem is that people form a concrete judgment of someone in just seven seconds, which can be incredibly hard to shake.
“Human beings are built to size each other up quickly,” Psychology Today says. "These first impressions are influenced by a number of factors, such as facial shape, vocal inflection, attractiveness, and general emotional state. People tend to get attached to their initial impressions of others and find it very difficult to change their opinion, even when presented with lots of evidence to the contrary.”
While it can feel impossible to combat such a snap judgment, Sally Hogshead says that when we interact with people for the first time, we should only have one question on our minds: “How can I add value to this person?” Hogshead is a New York Times bestselling author, National Speakers Association Hall of Fame speaker, chief executive officer of How to Fascinate (Fascinate, Inc.), and a former advertising executive.
A man handing a woman his business card at an event.via Canva/Photos
Ask yourself: How can I add value to this person?
It makes sense. When someone meets you for the first time, they don’t know anything about you. The other person is asking themselves the big WIIFM: What’s in it for me? It feels a little negative to suggest that everyone is out for themselves, but we only have so much time and effort to give to others. What can you bring to the table?
“You want your listener to come away from the conversation feeling good about their investment of time and energy,” Hogshead writes for Inc. “The key here is to add value to every interaction, so that you’re not just occupying conversational space.” Hogshead adds that we don’t have a lot of time to gain the other person's attention, so it’s best to start strong. “Here’s the problem with that approach: Today, the average attention span is about nine seconds. Every time you introduce yourself, you have about nine seconds to engage your listener. When it comes to first impressions, a weak start leads to a poor impression.”
A man and woman sharing a drink at a bar.via Canva/Photos
If you’re not adding value, you’re taking up space
Value will vary depending on the situation and your desired social outcome. When approaching someone for a drink, you can add value by boosting their self-esteem with a compliment. “I think you have really lovely eyes,” or “Is that an old-fashioned you’re drinking? You’ve got great taste, they make good ones here.”
At a networking event, you can introduce yourself and discuss a recent development in the industry. “Hey, I’m Lisa. Have you heard about how Acme Paper Company is using AI to learn the best trees to cut?” Or, “Hey, it’s Malcom, is your company having trouble figuring out which trees to cut? I’ve found a cool new way to save you time and labor costs.”
You can also add value to any person by allowing them to share their thoughts and experiences. When you show genuine interest in someone and let them talk about themselves, they will almost always find you likable. Research has found that asking the first question in a conversation, followed by two follow-ups, dramatically increases your likability.
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It can be disheartening to realize that people often make snap judgments about others that are difficult to overcome, but it’s great to know that, by focusing on how you can benefit another person, you can pull down that wall and give yourself a second chance to make a first impression. Everyone has something valuable to bring to the table, whether you’re inexperienced and can make your superiors feel great by asking them questions or by being able to share your experiences with others to make their lives better. Just know that everyone is open to meeting those who can make their lives better, and you can often be that person.