While Trump is retreating on climate, Volvo just made a bold move away from oil.

Volvos.

Photo by Shirley 501JFW/Wikimedia Commons.

Once preferred by sushi-eating, latte-drinking Hollywood-loving elitists, much like sushi, lattes, and Hollywood, they've now gone mainstream. U.S. sales of the Chinese-owned, Swedish-made vehicles grew by 18% last year, thanks to the most American of car models, an SUV (the popular XC90).  


If all goes according to plan, they're about to get a whole lot cleaner.

The company intends to make all new models introduced from 2019 on either hybrid or fully electric, according to a Wall Street Journal report.

In a statement, Volvo Cars CEO Håkan Samuelsson heralded the move as "the end of the solely combustion engine-powered car."

While bombastic predictions from top executives about their company's impact might not be anything new, the commitment to transitioning away from pure fossil fuel power is.

While efforts to combat climate change have had a rough few months, many companies are continuing to plug along with efforts to limit emissions.

On June 1, 2017, President Donald Trump announced the U.S. would withdraw from the Paris Climate Agreement. Meanwhile, the EPA continues to attempt to delay implementation of methane emission regulations and reduce global warming to a matter of debate.

Volvo Cars CEO Håkan Samuelsson. Photo by Jonas Ekstromer/Getty Images.

Meanwhile, not only is Volvo seeing green in a transition to green, several major oil companies, including ExxonMobil, recently announced support for a carbon tax, and utilities across the country are accelerating their push to incorporate more renewables.

With the world's second-biggest polluter essentially giving companies a run on the emissions store, the fact that much of private industry is saying, "Eh, we're good," is a hopeful signal.

Despite its lefty rep, Volvo isn't doing this solely out of concern that emissions are devitalizing the dawn aura of Mother Gaia.

Uh oh. Photo by Steve Jurvetson/Wikimedia Commons.

The luxury carmaker faces competition from companies like Tesla, whose Model 3 is expected to start at $35,000, a still-expensive-but-way-more-affordable-than-previous-Teslas price point.

In a weird way, the cynicism of the move is perhaps the most encouraging sign of all.

It might feel icky to see saving the Earth reduced to cold capitalist calculus.

Still, absent a quickie smashing o' the industrialist class hegemony, if a major car company believes there's money to be made in transitioning away from fossil fuels, so much the better.  

Hopefully, more car companies will catch wind of that sweet, sweet money trail and follow Volvo's lead.

Photo by Lintao Zhang/Getty Images.

The fossil fuels might be going away. Thankfully, the cupholders for your grande skinny soy aren't.

Heroes
via James Anderson

Two years ago, a tweet featuring the invoice for a fixed boiler went viral because the customer, a 91-year-old woman with leukemia, received the services for free.

"No charge for this lady under any circumstances," the invoice read. "We will be available 24 hours to help her and keep her as comfortable as possible."

The repair was done by James Anderson, 52, a father-of-five from Burnley, England. "James is an absolute star, it was overwhelming to see that it cost nothing," the woman's daughter told CNN.

Keep Reading Show less
Heroes

I live in a family with various food intolerances. Thankfully, none of them are super serious, but we are familiar with the challenges of finding alternatives to certain foods, constantly checking labels, and asking restaurants about their ingredients.

In our family, if someone accidentally eats something they shouldn't, it's mainly a bit of inconvenient discomfort. For those with truly life-threatening food allergies, the stakes are much higher.

I can't imagine the ongoing stress of deadly allergy, especially for parents trying to keep their little ones safe.

Keep Reading Show less
LUSH

Handmade cosmetics company Lush is putting its money where its mouth is and taking a bold step for climate change action.

On September 20 in the U.S. and September 27 in Canada, Lush will shut the doors of its 250 shops, e-commerce sites, manufacturing facilities, and headquarters for a day, in solidarity with the Global Climate Strike taking place around the world. Lush is encouraging its 5000+ employees "to join this critical movement and take a stand until global leaders are forced to face the climate crisis and enact change."

Keep Reading Show less
Planet
Photo by Annie Bolin on Unsplash

Recent tragic mass shootings in El Paso and Dayton have sparked a lot of conversation and action on the state level over the issue of gun control. But none may be as encouraging as the most recent one, in which 145 CEOs signed a letter urging the U.S. Senate to take action at their level.

Keep Reading Show less
popular