Gifts that Give Back: Shop the Upworthiest Place for Gifts & Giving

This year is different. Everything you feel, say, and do is different and matters like never before.

So, how about we let the good gifts roll?

Explore our brand new GOOD Market, a curated shop of goods that do good, and discover the perfect gifts for your quirky, picky, practical, eccentric, "don't know what to give them" family and friends.

On the giving side — every one of these is a gift that gives back. We believe in the power of your purchase, in sharing the best of humanity with the rest of the world, so every GOOD Market purchase supports local artisans and social causes around the world.

GOOD Market is a collaboration with NOVICA, one of the world's largest impact marketplaces for artists and artisans around the world. Here, you'll find gifts that fit the person, not just the holiday. You'll find something for every friend and family member – and great ways to celebrate a year where some days have been built around waiting for a delivery.

Here are a few suggestions for keeping this holiday season meaningful and memorable.

Gifts for those Home Not Alone aka "Family Gifts"

In a year of laughter and tears, it's time to find the perfect gift to express all they mean to you whether you're bound to them 24/7 or only sharing a screen.

GOOD Market's Artisan Gifts by global artisans range from the cool to the beautiful to the "you've got to be kidding me – posting this right now!" kind of gifts. They include jewelry and apparel, original one-of-kind artworks, archeological replicas, global decor, and countless other cultural treasures. This is the perfect place to get your loved ones gifts as special as they are.

Worry Wall Dancers (Guatemala)


Upworthy Merchandise

GOOD Market also offers a unique range of Upworthy Merch. The type of apparel that makes it easier to show everyone where you stand. This gear lets you broadcast your intention to stand up and not just stand by. Make a powerful statement with our ethically-sourced, made-in-the USA shirts and hoodies.

This Too Heather Red Unisex Sueded Jersey T-Shirt


Gifts for those Who Ain't Going Nowhere aka "The Kalamazoo to Kathmandu Blues"

Grab something from our GOOD for the Home Collection – it's perfect for bringing a touch of faraway dreaming to multi-purpose work and living spaces. From hand-tooled leather catch-alls to Peruvian ekekos and retablos there is something to quench the longing of everyone resigned to traveling sometime next year. Explore our GOOD Gift Suggestions

Handcrafted 3-Piece Shapivo Nativity Scene


Jewelry for All Seasons & Reasons

GOOD Market artisan jewelry does a whole lot of good. Our collection of traditional and contemporary designs, precious metals, and gemstones celebrate our commitment to doing and standing for what is right.

Hope and Peace Sterling Silver Stacking Ring Set


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Gifts Too Quirky for Words aka the "Different Drum" Guide

Beaded bandanas, rubber porcupine desk cups, and other never-imagineds live side by side in the GOOD Market. For those on your list that march to the beat of a different drum or just embrace the whimsical on the daily, this is your destination. You'll find everything from a rooster on a tortoise sculpture to hand-crocheted taco earrings. Let the fun begin.

Dolphin-Themed Mahogany Mini Djeme Drum from Bali


Gifts for Keeping it Cozy

The look of quarantine season is cozy and lounging at home — from scarves to sweaters or cushions to throws, our collection of handknit and handwoven GOOD Market Clothing is soft, stylish and oh-so-comfortable.


Alpaca Striped Kimono Ruana in Orange


Stocking Stuffers

Face masks have replaced the season's ubiquitous socks and you'll find hundreds of GOOD Face Masks perfect for gifting. This year tourism is down and many local markets have closed, forcing artisans around the world to make face masks to survive. Their amazing creations have allowed them to support their families, offer work to their neighbors, and keep global craft traditions alive all while helping the rest of us to mask up to stop the spread of COVID-19.

3 Colorful Nature Print 2-Layer Rayon Ear Loop Face Masks


It's time to find the good in everything - after all, that's what this season could really be about. Show someone you care for them and acknowledge the way they have cared for you. As the saying goes: it's the thought that counts. And GOOD Market is the perfect place to make thoughtful, conscious choices this holiday. Choose gifts that give back.

Photo by Anna Shvets from Pexels
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Increasingly customers are looking for more conscious shopping options. According to a Nielsen survey in 2018, nearly half (48%) of U.S. consumers say they would definitely or probably change their consumption habits to reduce their impact on the environment.

But while many consumers are interested in spending their money on products that are more sustainable, few actually follow through. An article in the 2019 issue of Harvard Business Review revealed that 65% of consumers said they want to buy purpose-driven brands that advocate sustainability, but only about 26% actually do so. It's unclear where this intention gap comes from, but thankfully it's getting more convenient to shop sustainably from many of the retailers you already support.

Amazon recently introduced Climate Pledge Friendly, "a new program to help make it easy for customers to discover and shop for more sustainable products." When you're browsing Amazon, a Climate Pledge Friendly label will appear on more than 45,000 products to signify they have one or more different sustainability certifications which "help preserve the natural world, reducing the carbon footprint of shipments to customers," according to the online retailer.

Amazon

In order to distinguish more sustainable products, the program partnered with a wide range of external certifications, including governmental agencies, non-profits, and independent laboratories, all of which have a focus on preserving the natural world.

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If the past year has taught us nothing else, it's that sending love out into the world through selfless acts of kindness can have a positive ripple effect on people and communities. People all over the United States seemed to have gotten the message — 71% of those surveyed by the World Giving Index helped a stranger in need in 2020. A nonprofit survey found 90% helped others by running errands, calling, texting and sending care packages. Many people needed a boost last year in one way or another and obliging good neighbors heeded the call over and over again — and continue to make a positive impact through their actions in this new year.

Upworthy and P&G Good Everyday wanted to help keep kindness going strong, so they partnered up to create the Lead with Love Fund. The fund awards do-gooders in communities around the country with grants to help them continue on with their unique missions. Hundreds of nominations came pouring in and five winners were selected based on three criteria: the impact of action, uniqueness, and "Upworthy-ness" of their story.

Here's a look at the five winners:

Edith Ornelas, co-creator of Mariposas Collective in Memphis, Tenn.

Edith Ornelas has a deep-rooted connection to the asylum-seeking immigrant families she brings food and supplies to families in Memphis, Tenn. She was born in Jalisco, Mexico, and immigrated to the United States when she was 7 years old with her parents and sister. Edith grew up in Chicago, then moved to Memphis in 2016, where she quickly realized how few community programs existed for immigrants. Two years later, she helped create Mariposas Collective, which initially aimed to help families who had just been released from detention centers and were seeking asylum. The collective started out small but has since grown to approximately 400 volunteers.