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When Jeff Kirschner was asked by his daughter why there was trash on the floor, he didn’t have a good enough answer for her. Watch the video to find out how he decided to help solve the global litter problem one Instagram filter at a time.

Upworthy Staff Writer

May 31, 2013

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More for You

Shake Shack founder shares the ‘one question’ people should ask themselves daily for a happier life

Paul McCartney tears up talking about late wife Linda’s ‘Disney-esque’ love for animals

New ‘chronoworkers’ trend lets employees choose their hours based on when they’re sharpest

The Crock-Pot debuted in 1971. These 8 original recipes are nostalgic American classics.

’80s anthem ‘Tainted Love’ started as a 1964 B-side soul track with a whole different vibe

Get stories worth sharing delivered to your inbox.

Featured

Researchers discover the age at which most people find their true selves

Is it rude to ask to stay with a friend when visiting their city? The answer may depend on your subculture.

Your group chat might be more powerful than you think

Leave a stick at this 100-year-old statue in New York, and he’ll become a ‘spirit guide’ for your dog