The first razor designed to shave other people is great news for millions of caregivers
Gillette

Jim and Carol lived an active, exciting life together as husband and wife. But when Jim was struck by a car while cycling near his home, their life changed dramatically. Jim was left needing round-the-clock care, and Carol, a retired nurse, took on the role of caregiver.

Every day, Carol helps Jim through his physical therapy and personal grooming routines. "If we don't do what we do on a daily basis to help him move forward, he'll become more and more dependent," Carol says. "Some days the challenges are very difficult."

More than 40 million Americans are in Carol's shoes, providing unpaid caregiving to loved ones who are disabled, elderly, or otherwise in need of assistance. With baby boomers getting older and people living longer, many middle-aged people find themselves caring for aging parents or grandparents. Others may have a developmentally delayed adult child at home, or a family member who has become disabled due to an accident or illness. From cooking to cleaning to bathing, caregivers help others do everyday tasks they aren't able to do for themselves.

RELATED: These glimpses into the lives of caregivers prove they're real unsung heroes.

Hygiene and grooming are a big part of a caregiver's job, and anything that makes those tasks easier is a good thing. That's why Gillette's new TREO razor, specifically designed for shaving other people, caught our eye.


According to Gillette, 4000 razors have been designed for shaving yourself. But up until now, zero razors have been designed for people who are unable to do that.

Carol uses the TREO to shave Jim's face, and impressed by how convenient it is and how well it works. "As a nurse, I'm thinking, 'How can they improve this process,'" she says, "but I really think that they have."

A Different Life Together | Gillette TREO www.youtube.com

Gillette's TREO razor was inspired by real-world conversations with caregivers and their loved ones and was pilot-tested in 2017.

"Our team noticed a conversation happening on social media about the daily challenges faced when caring for a loved one, which includes shaving," said Peter Ries, R&D Group Head at Gillette. "At Gillette we believe everyone has the right to look and feel their best. With our TREO razor, we are able to make the task of shaving less daunting for caregivers by enabling them to provide their loved ones with the dignity of a fresh shave."

The design team at Gillette pulled apart the razor as we know it and rebuilt it from the bottom up. The TREO includes a unique blade with a safety comb and grooves that prevent clogging, an ergonomic handle for better control, and built-in special shave gel that eliminates the need for water so caregivers can shave their loved ones without having to transport them to a sink.

RELATED: Turns out almost everyone loved that 'controversial' Gillette ad about toxic masculinity.

The "best a man can get" company has recently made big waves with ads that include trans people and ˚ Now, with the TREO razor, they company has taken inclusiveness one step further. Time Magazine awarded the Gillette TREO 2018 Innovation of the Year in the accessibility category and Fast Company called TREO "A Masterpiece of Inclusive Design."

Well done, Gillette.

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This year more than ever, many families are anticipating an empty dinner table. Shawn Kaplan lived this experience when his father passed away, leaving his mother who struggled to provide food for her two children. Shawn is now a dedicated volunteer and donor with Second Harvest Food Bank in Middle Tennessee and encourages everyone to give back this holiday season with Amazon.

Watch the full story:

Over one million people in Tennessee are at risk of hunger every day. And since the outbreak of COVID-19, Second Harvest has seen a 50% increase in need for their services. That's why Amazon is Delivering Smiles and giving back this holiday season by fulfilling hundreds of AmazonSmile Charity Lists, donating essential pantry and food items to help organizations like Second Harvest to feed those hit the hardest this year.

Visit AmazonSmile Charity Lists to donate directly to a local food bank or charity in your community, or simply shop smile.amazon.com and Amazon will donate a portion of the purchase price of eligible products to your selected charity.

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A lot of people here are like family to me," Michelle says about Bread for the City — a community nonprofit located in Washington DC that provides local residents with food, clothing, health care, social advocacy, and legal services. And since the pandemic began, the need to support organizations like Bread for the City is greater than ever, which is why Amazon is Delivering Smiles to local charities across the country this holiday season.

Watch the full story:

Amazon is giving back by fulfilling hundreds of AmazonSmile Charity Lists, and donating essential pantry and food items to help organizations like Bread for the City provide to those disproportionately impacted this year.

Visit AmazonSmile Charity Lists to donate directly to a local charity in your community, or simply shop smile.amazon.com and Amazon will donate a portion of the purchase price of eligible products to your charity of choice.
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Back in 2017, when white supremacist Richard Spencer was socked in the face by someone wearing all black at Trump's inauguration, it launched an online debate, "Is it OK to punch a Nazi?"

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