Victoria's Secret responds to viral song that's critical of how it caters to body stereotypes
One song could literally change how Victoria's Secret does business.

Victoria's Secret responds to viral song.
In the summer of 2022, you probably heard the song "Victoria's Secret" by Jax, who wrote the song for a young teen girl she babysits after the girl tried on bathing suits at the famous clothing store chain.
Girls and women have been perusing the racks of Victoria's Secret for decades. The yearly fashion show that depicted tall, thin models donning enormous angel wings was something to look forward to for millions of people. But for others, it was a reminder that their body type didn't fit the mold of what was deemed "beautiful" by one company's standards. That insecurity-inducing impact in advertising is exactly what the song is about and why it resonated with so many people online.
@jaxwritessongs I wrote a song for The Kid I Babysit. It’s called Victoria’s Secret 🤫 ❤️ 👙 @TheLascherFamily #victoriassecret #fyp #bodypositivity #originalmusic
The teen's experience was less than ideal, as she was brought to tears over mean comments about her body from other girls. In response, Jax quickly cranked out a song about what she considers the potential self-esteem harm caused by the lingerie giant and uploaded it to TikTok where it went crazy viral with more than 39 million views. It has become such a cultural phenomenon, that it even crossed over from TikTok to the Billboard charts. So, it's no surprise that the song caught the attention of Victoria's Secret PINK CEO Amy Hauk.

Recreation of Victoria's Secret's letter
The virility of the catchy summer bop is what catapulted the song to the attention of Hauk, who then reached out to Jax about finding a way to be more inclusive. In response, Jax turned to her 11 million followers to encourage them to put their suggestions in her comments.
@jaxwritessongs My response to Victoria’s Secret. The floor is yours…. #victoriassecret #inclusivity #speakyourmind
Jax said in the video, "I don't feel comfortable speaking on behalf of an entire generation in a manipulative, non-inclusive marketing culture." The songwriter went on to say, "Since Victoria's Secret is paying attention to my account, I'm asking anyone who feels like they never had a voice, or ever had a say in the matter to comment on this video." She tells her followers to let the company know what they "need to feel safe and represented, and comfortable and beautiful in today's society."
The women did not disappoint. They came in, flooding Jax's comments section with suggestions on what they'd like to see. Shoelover99 commented, "We want REAL WOMEN! scars, stretch marks, tattoos, we want ALL WOMEN to feel beautiful in the product & with size inclusive."
TikTok user Heysquirrelfriend said, "How about the "older" ladies in the world? We like to feel loved and accepted too! Because our age is over 50 doesn't mean we don't feel young inside."
The overall comments section was filled with women asking for inclusivity in sizes. I'm not sure if was Jax's song, the comments section or something that has been in the works, but a press release soon went out announcing more inclusive bra sizes by partnering with Elomi, an inclusive lingerie company. It includes band sizes from 34 to 46 and cups from DD to O.
With this development, it certainly seems as if the brand is paying attention to the desires of the people wearing its products. Women everywhere are hoping the new blip of inclusivity from the brand isn't short-lived.
In the Fall of 2024, the Victoria's Secret Fashion Show returned with a new, inclusive line-up of models in an attempt to make good on their promise of being inclusive by employing models of all sizes and genders. Teen Vogue's Aiyana Ishmael wrote an op-ed that challenged how inclusive Victoria Secret really has become, citing herself and fans who felt the brand didn't do the whole inclusivity thing as well or as substantially as they could have. It seems, though, Victoria Secret is committed to trying.
This article originally appeared three years ago.
- She's an Apple engineer AND Victoria's Secret model. These sexist ... ›
- Victoria's Secret model Karlie Kloss says she quit modeling after ... ›
- Viral 'Victoria's Secret' TikTok song is the summer anthem we need ... ›
- Black model rescreates photos to call out inclusivity in fashion - Upworthy ›
- Black model rescreates photos to call out inclusivity in fashion - Upworthy ›






a man sitting at a desk with his head on his arms Photo by
Can a warm cup of tea help you sleep better? If you believe it, then yes. Photo by 
A woman is getting angry at her coworker.via
A man with tape over his mouth.via
A husband is angry with his wife. via 
Three women sit on a blanket in the park. 
Two women engaging in a pleasant conversation inside a coffee shop
Two men engaging in a peaceful disagreement.
Resurfaced video of French skier's groin incident has people giving the announcer a gold medal
"The boys took a beating on that one."
Downhill skiing is a sport rife with injuries, but not usually this kind.
A good commentator can make all the difference when watching sports, even when an event goes smoothly. But it's when something goes wrong that great announcers rise to the top. There's no better example of a great announcer in a surprise moment than when French skier Yannick Bertrand took a gate to the groin in a 2007 super-G race.
Competitive skiers fly down runs at incredible speeds, often exceeding 60 mph. Hitting something hard at that speed would definitely hurt, but hitting something hard with a particularly sensitive part of your body would be excruciating. So when Bertrand slammed right into a gate family-jewels-first, his high-pitched scream was unsurprising. What was surprising was the perfect commentary that immediately followed.
This is a clip you really just have to see and hear to fully appreciate:
- YouTube youtu.be
It's unclear who the announcer is, even after multiple Google inquiries, which is unfortunate because that gentleman deserves a medal. The commentary gets better with each repeated viewing, with highlights like:
"The gate the groin for Yannick Bertrand, and you could hear it. And if you're a man, you could feel it."
"Oh, the Frenchman. Oh-ho, monsieurrrrrr."
"The boys took a beating on that one."
"That guy needs a hug."
"Those are the moments that change your life if you're a man, I tell you what."
"When you crash through a gate, when you do it at high rate of speed, it's gonna hurt and it's going to leave a mark in most cases. And in this particular case, not the area where you want to leave a mark."
Imagine watching a man take a hit to the privates at 60 mph and having to make impromptu commentary straddling the line between professionalism and acknowledging the universal reality of what just happened. There are certain things you can't say on network television that you might feel compelled to say. There's a visceral element to this scenario that could easily be taken too far in the commentary, and the inherent humor element could be seen as insensitive and offensive if not handled just right.
The announcer nailed it. 10/10. No notes.
The clip frequently resurfaces during the Winter Olympic Games, though the incident didn't happen during an Olympic event. Yannick Bertrand was competing at the FIS World Cup super-G race in Kvitfjell, Norway in 2007, when the unfortunate accident occurred. Bertrand had competed at the Turin Olympics the year before, however, coming in 24th in the downhill and super-G events.
As painful as the gate to the groin clearly as, Bertrand did not appear to suffer any damage that kept him from the sport. In fact, he continued competing in international downhill and super-G races until 2014.
According to a 2018 study, Alpine skiing is a notoriously dangerous sport with a reported injury rate of 36.7 per 100 World Cup athletes per season. Of course, it's the knees and not the coin purse that are the most common casualty of ski racing, which we saw clearly in U.S. skier Lindsey Vonn's harrowing experiences at the 2026 Olympics. Vonn was competing with a torn ACL and ended up being helicoptered off of the mountain after an ugly crash that did additional damage to her legs, requiring multiple surgeries (though what caused the crash was reportedly unrelated to her ACL tear). Still, she says she has no regrets.
As Bertrand's return to the slopes shows, the risk of injury doesn't stop those who live for the thrill of victory, even when the agony of defeat hits them right in the rocks.