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Nature

Canadians just crowdfunded $3 million to buy pristine land and save it from development

Well done, Canadians.

Canadians just crowdfunded $3 million to buy pristine land and save it from development

Sometimes the monstrous machine of industry and corporate greed can feel like too much for us as individuals to battle. But a bunch of Canadian citizens has just shown what a committed band of individuals can do.

In the first crowdfunding effort of its kind, Canadians have raised $3 million to purchase a stretch of coastal wilderness in British Columbia to save it from development. The 2,000 acres (800 hectares) of pristine coastline in the Princess Louisa Inlet on British Columbia's Sunshine Coast are virtually untouched. The land includes a fjord, the top rim of which branches into high alpine snow pack forming multiple dramatic waterfalls that run down the rock.

Crowdfunding efforts were organized by B.C. Parks Foundation, a non-profit group whose mission is to protect natural landscapes in the province. The foundation's CEO Andrew Day told the CBC that the land, which is being sold by a private owner, had some interest from logging companies and developers. So people stepped up to stop that from happening.


And it wasn't just a handful of rich donors who pooled their money—scores of average Canadians offered what they could to the fundraising effort.

RELATED: 15 national parks that'll remind you how beautiful the world really is.

"It was so many people who gave us $10 or $15 and said, 'This is all I can do, but this is a wonderful thing that you're doing,'" Day told the CBC.

B.C. Parks Foundation will buy the land and make it into a protected park. The organization wrote a letter of thanks to all who donated to the fundraiser.

Dear Park Supporters,

You did it! Your love for British Columbia and beautiful places like Princess Louisa Inlet has done something miraculous. In just a few short months, you have raised $3 million to protect a jewel in B.C'.s coast.

We still have to finalize the sale with the vendor (now September 3rd), and there are more steps to come, but in donating the funds you have scaled a substantial peak on this amazing expedition.

We know people want to keep B.C. beautiful, and we know our parks are the core of our identity. They are our cathedrals, our towers, our pyramids; the wonders of our world. But we couldn't have predicted such a fabulous outpouring in such a short time from so many different people and places. We are in a state of awe and gratitude.

We will keep you posted when the deal is finalized. Any funds that continue to come in will be put in our Parks Bank to protect more areas in Princess Louisa and British Columbia.

With our deepest appreciation and admiration,

Ross Beaty, Board Chair
Andy Day, CEO


As land is continually being logged and used for development, and as governments are not always reliable protectors of the environment, crowdfunding to buy natural areas may be the most effective way of protecting them.

RELATED: Patagonia put its money where its mouth is by refusing to sell to clients that destroy the environment.

Day says the foundation will work with the indigenous Sechelt Nation and the provincial government to work out the details of how to preserve the land. "We'll do our best to make sure that that area stays protected forever," he told the CBC.

Well done, B.C. Parks Foundation and ordinary Canadian citizens. Seriously, well done.

All images provided by Prudential Emerging Visionaries

Collins after being selected by Prudential Emerging Visionaries

True

A changemaker is anyone who takes creative action to solve an ongoing problem—be it in one’s own community or throughout the world.

And when it comes to creating positive change, enthusiasm and a fresh perspective can hold just as much power as years of experience. That’s why, every year, Prudential Emerging Visionaries celebrates young people for their innovative solutions to financial and societal challenges in their communities.

This national program awards 25 young leaders (ages 14-18) up to $15,000 to devote to their passion projects. Additionally, winners receive a trip to Prudential’s headquarters in Newark, New Jersey, where they receive coaching, skills development, and networking opportunities with mentors to help take their innovative solutions to the next level.

For 18-year-old Sydnie Collins, one of the 2023 winners, this meant being able to take her podcast, “Perfect Timing,” to the next level.

Since 2020, the Maryland-based teen has provided a safe platform that promotes youth positivity by giving young people the space to celebrate their achievements and combat mental health stigmas. The idea came during the height of Covid-19, when Collins recalled social media “becoming a dark space flooded with news,” which greatly affected her own anxiety and depression.

Knowing that she couldn’t be the only one feeling this way, “Perfect Timing” seemed like a valuable way to give back to her community. Over the course of 109 episodes, Collins has interviewed a wide range of guests—from other young influencers to celebrities, from innovators to nonprofit leaders—all to remind Gen Z that “their dreams are tangible.”

That mission statement has since evolved beyond creating inspiring content and has expanded to hosting events and speaking publicly at summits and workshops. One of Collins’ favorite moments so far has been raising $7,000 to take 200 underserved girls to see “The Little Mermaid” on its opening weekend, to “let them know they are enough” and that there’s an “older sister” in their corner.

Of course, as with most new projects, funding for “Perfect Timing” has come entirely out of Collins’ pocket. Thankfully, the funding she earned from being selected as a Prudential Emerging Visionary is going toward upgraded recording equipment, the support of expert producers, and skill-building classes to help her become a better host and public speaker. She’ll even be able to lease an office space that allows for a live audience.

Plus, after meeting with the 24 other Prudential Emerging Visionaries and her Prudential employee coach, who is helping her develop specific action steps to connect with her target audience, Collins has more confidence in a “grander path” for her work.

“I learned that my network could extend to multiple spaces beyond my realm of podcasting and journalism when industry leaders are willing to share their expertise, time, and financial support,” she told Upworthy. “It only takes one person to change, and two people to expand that change.”

Prudential Emerging Visionaries is currently seeking applicants for 2024. Winners may receive up to $15,000 in awards and an all-expenses-paid trip to Prudential’s headquarters with a parent or guardian, as well as ongoing coaching and skills development to grow their projects.

If you or someone you know between the ages of 14 -18 not only displays a bold vision for the future but is taking action to bring that vision to life, click here to learn more. Applications are due by Nov. 2, 2023.
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