The reason David Duchovny let his rescue pup lick his face is awesome.

You may never look at peanut butter the same way again.

Actor David Duchovny and his rescue dog, Brick, have a very close relationship.

They spend afternoons lounging around, not a care in the world.

They explore the world together (because is there a better travel companion than this furry fella?).



They certainly celebrate the holiday season in style, too.

And yes, they even lick peanut butter off each other's lips.

Weird? Maybe. But it's for a great cause.

GIF via Target Zero/YouTube.

The sloppy peanut butter kisses are part of the #LickMyFace challenge, which launched this week.

The premise is simple, a little absurd, and ... very messy.

1. Put peanut butter on your lips.

2. Put your face near your dog's face.

3. Let your dog have at it.

4. Count how many wet ones your dog gives you.

5. Give that dollar amount to Target Zero, a nonprofit dedicated to saving the lives of rescue dogs.

6. Challenge your friends to do the same.

GIF via Target Zero/YouTube.

"To really get this going, I'm challenging all of you, my social media followers," Duchovny says in a video announcing the challenge, encouraging others to participate and donate, using the hashtag #LickMyFace to promote efforts.

He also made sure to specifically invite his ex-wife, actress Tea Leoni, as well as "X-Files" co-star Gillian Anderson, to compete.

Anderson, by the way, clearly isn't afraid of a slobbery challenge; she stepped up to the plate right away:

Target Zero is one amazing group that's definitely deserving of the attention and extra funds.

The group helps shelters learn the best practices in becoming "zero kill" shelters, which means they will no longer euthanize any healthy pups due to avoidable factors, like overcrowding in their facilities.

That way, pups like Brick can find their way into a forever home.

The nonprofit, for instance, helped the public shelter in Waco, Texas, reduce its kill rate dramatically since 2012, The Huffington Post reported. By the end of last year, over 90% of its animals were being saved, thanks in large part to Target Zero.

There are very few reasons anyone should record themselves while their dog licks peanut butter off their lips and put it on the internet. But if there's ever been a good reason to do so, saving animals is it.

"I've thrown down the challenge: You must accept now," Duchovny says in the video below. "Let's save a ton of shelter animals together, one lick at a time."

Watch Duchovny and Brick complete the #LickMyFace challenge below:

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On an old episode of "The Oprah Winfrey Show" in July 1992, Oprah put her audience through a social experiment that puts racism in a new light. Despite being nearly two decades old, it's as relevant today as ever.

She split the audience members into two groups based on their eye color. Those with brown eyes were given preferential treatment by getting to cut the line and given refreshments while they waited to be seated. Those with blue eyes were made to put on a green collar and wait in a crowd for two hours.

Staff were instructed to be extra polite to brown-eyed people and to discriminate against blue-eyed people. Her guest for that day's show was diversity expert Jane Elliott, who helped set up the experiment and played along, explaining that brown-eyed people were smarter than blue-eyed people.

Watch the video to see how this experiment plays out.

Oprah's Social Experiment on Her Audience www.youtube.com

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Cadbury has removed the words from its Dairy Milk chocolate bars in the U.K. to draw attention to a serious issue, senior loneliness.

On September 4, Cadbury released the limited-edition candy bars in supermarkets and for every one sold, the candy giant will donate 30p (37 cents) to Age UK, an organization dedicated to improving the quality of life for the elderly.

Cadbury was prompted to help the organization after it was revealed that 225,000 elderly people in the UK often go an entire week without speaking to another person.

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Well Being

Young people today are facing what seems to be greater exposure to complex issues like mental health, bullying, and youth violence. As a result, teachers are required to be well-versed in far more than school curriculum to ensure students are prepared to face the world inside and outside of the classroom. Acting as more than teachers, but also mentors, counselors, and cheerleaders, they must be equipped with practical and relevant resources to help their students navigate some of the more complicated social issues – though access to such tools isn't always guaranteed.

Take Dr. Jackie Sanderlin, for example, who's worked in the education system for over 25 years, and as a teacher for seven. Entering the profession, she didn't anticipate how much influence a student's home life could affect her classroom, including "students who lived in foster homes" and "lacked parental support."

Dr. Jackie Sanderlin, who's worked in the education system for over 25 years.

Valerie Anglemyer, a middle school teacher with more than 13 years of experience, says it can be difficult to create engaging course work that's applicable to the challenges students face. "I think that sometimes, teachers don't know where to begin. Teachers are always looking for ways to make learning in their classrooms more relevant."

So what resources do teachers turn to in an increasingly fractured world? "Joining a professional learning network that supports and challenges thinking is one of the most impactful things that a teacher can do to support their own learning," Anglemyer says.

Valerie Anglemyer, a middle school teacher with more than 13 years of experience.

A new program for teachers that offers this network along with other resources is the WE Teachers Program, an initiative developed by Walgreens in partnership with ME to WE and Mental Health America. WE Teachers provides tools and resources, at no cost to teachers, looking for guidance around the social issues related to poverty, youth violence, mental health, bullying, and diversity and inclusion. Through online modules and trainings as well as a digital community, these resources help them address the critical issues their students face.

Jessica Mauritzen, a high school Spanish teacher, credits a network of support for providing her with new opportunities to enrich the learning experience for her students. "This past year was a year of awakening for me and through support… I realized that I was able to teach in a way that built up our community, our school, and our students, and supported them to become young leaders," she says.

With the new WE Teachers program, teachers can learn to identify the tough issues affecting their students, secure the tools needed to address them in a supportive manner, and help students become more socially-conscious, compassionate, and engaged citizens.

It's a potentially life-saving experience for students, and in turn, "a great gift for teachers," says Dr. Sanderlin.

"I wish I had the WE Teachers program when I was a teacher because it provides the online training and resources teachers need to begin to grapple with these critical social issues that plague our students every day," she adds.

In addition to the WE Teachers curriculum, the program features a WE Teachers Award to honor educators who go above and beyond in their classrooms. At least 500 teachers will be recognized and each will receive a $500 Walgreens gift card, which is the average amount teachers spend out-of-pocket on supplies annually. Teachers can be nominated or apply themselves. To learn more about the awards and how to nominate an amazing teacher, or sign up for access to the teacher resources available through WE Teachers, visit walgreens.com/metowe.

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One of the major differences between women and men is that women are often judged based on their looks rather than their character or abilities.

"Men as well as women tend to establish the worth of individual women primarily by the way their body looks, research shows. We do not do this when we evaluate men," Naomi Ellemers Ph.D. wrote in Psychology Today.

Dr. Ellers believes that this tendency to judge a woman solely on her looks causes them to be seen as an object rather than a person.

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Culture