Sevenly supports a new cause every 7 days. Here are 7 of our favorites.
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When it comes to business, making a profit is cool. But making a difference? That's even cooler.

In fact, consumers expect it from today's brands. If you sell a really awesome product and make the world a better place, everyone wins!


Think about the number associated with Snow White. GIF from "Saturday Night Live."

Here's a question though: How often do you see your donation in action? Better yet, how well do you know the actual cause behind the brand?

Sevenly is a social good company that puts the charity front and center.

(Literally. On all their products.)

Founded in 2011 by Aaron Chavez and Dale Partridge, Sevenly's mission was simple: Every seven days, they feature a different charity and sell custom-designed apparel promoting it. Then, for every item sold, they donate $7 back to the cause.

Currently on deck. Image via Sevenly/Facebook.

It was a bold plan in the beginning. But with a little elbow grease and a lot of Facebook marketing (they have over 400,000 fans!), they soon got close to a million site visitors every month. As of today, they've raised over $4 million and have significantly expanded their product line.

What's truly inspiring, though, is seeing exactly how they're helping nonprofits around the world.

Here are some of the amazing stories that Sevenly was a HUGE part of. (And to keep in the spirit of things, we picked our seven favorite ones.)

1. Helping this family preserve the beautiful memory of the baby they lost.

Image via Sevenly/YouTube.

For every 1,000 babies born in the United States, six are lost to infant mortality. It's a painful ordeal, but Now I Lay Me Down to Sleep gives families another way to cherish the memory of their child. With a network of over 1,700 professional photographers working for free, they capture images meant to aid in the family's healing process and to honor the child's legacy forever.

2. Giving this young boy with seizures a service dog to protect him.

Image via Sevenly/YouTube.

4 Paws for Ability provides service dogs for children with special needs. Not only does that assist the family, but it gives the child a stronger sense of independence during their formative years.

3. Connecting kids with the support groups they need.

Image via Sevenly/YouTube.

Suicide is the second leading cause of death in the U.S. among young people aged 10 to 24. Enter Love is Louder, a support community for children struggling with bullying, discrimination, body image, anxiety, or depression. When it's hard to speak up, sometimes you need a little help to raise the volume on important issues.

4. Fighting to end gendercide in India.

Image via Sevenly/YouTube.

A staggering 50 million girls and women are lost from India's population because of gendercide alone. The Invisible Girl Project is trying to put a stop to it once and for all. They also bring much-needed attention to this important issue and continue to empower survivors.

5. Helping rescue people forced into human trafficking.

Image via Sevenly/YouTube.

According to some reports, there have been over 25,000 reported cases of human trafficking in the United States since 2007. The Polaris Project is at the forefront of the fight to end this despicable form of slavery. These people are victims of circumstance and deserve the freedom to live a normal life.

6. Delivering clean water to Haiti.

Image via Sevenly/YouTube.

Close to 40% of Haiti's population has no direct access to potable water and even fewer have access to a toilet. But Water Missions International is doing its best to improve those conditions. They bring safe water to developing countries in need all around the world — whether it's for sustenance or sanitation, clean water is a human right.

7. Working to fix this young boy's legs.

Image via Facebook Stories.

According to the World Health Organization, there is a severe lack of medical providers, especially in developing nations. But help is on the way! Mercy Ships is the world's largest private hospital that travels through sea. With their team of professionals on board, they perform life-saving surgeries for children in need all around the world.

You know what, though? Sevenly does so much good that it's pretty hard to name just seven stories. So here's one more just because.

8. Helping rescue dogs from abusive owners.

Image via Sevenly/YouTube.

Sadly, the laws protecting animal rights are not as strong as they could be in some states. Despite that, the Humane Society of the United States has saved the lives of countless animals. No matter the species, all living beings deserve to be treated with respect and kindness.

When you put a face to a cause, it makes the message that much more powerful.

It allows us to come together as one and to better understand the reality of the problems at hand. Lucky for us, Sevenly has made it its mission to show as many faces and spread as many messages as possible. All we have to do is listen.

Images courtesy of Mark Storhaug & Kaiya Bates

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The experiences we have at school tend to stay with us throughout our lives. It's an impactful time where small acts of kindness, encouragement, and inspiration go a long way.

Schools, classrooms, and teachers that are welcoming and inclusive support students' development and help set them up for a positive and engaging path in life.

Here are three of our favorite everyday actions that are spreading kindness on campus in a big way:

Image courtesy of Mark Storhaug

1. Pickleball to Get Fifth Graders Moving

Mark Storhaug is a 5th grade teacher at Kingsley Elementary in Los Angeles, who wants to use pickleball to get his students "moving on the playground again after 15 months of being Zombies learning at home."

Pickleball is a paddle ball sport that mixes elements of badminton, table tennis, and tennis, where two or four players use solid paddles to hit a perforated plastic ball over a net. It's as simple as that.

Kingsley Elementary is in a low-income neighborhood where outdoor spaces where kids can move around are minimal. Mark's goal is to get two or three pickleball courts set up in the schoolyard and have kids join in on what's quickly becoming a national craze. Mark hopes that pickleball will promote movement and teamwork for all his students. He aims to take advantage of the 20-minute physical education time allotted each day to introduce the game to his students.

Help Mark get his students outside, exercising, learning to cooperate, and having fun by donating to his GoFundMe.

Image courtesy of Kaiya Bates

2. Staying C.A.L.M: Regulation Kits for Kids

According to the WHO around 280 million people worldwide suffer from depression. In the US, 1 in 5 adults experience mental illness and 1 in 20 experience severe mental illness, according to the National Alliance on Mental Illness.

Kaiya Bates, who was recently crowned Miss Tri-Cities Outstanding Teen for 2022, is one of those people, and has endured severe anxiety, depression, and selective mutism for most of her life.

Through her GoFundMe, Kaiya aims to use her "knowledge to inspire and help others through their mental health journey and to spread positive and factual awareness."

She's put together regulation kits (that she's used herself) for teachers to use with students who are experiencing stress and anxiety. Each "CALM-ing" kit includes a two-minute timer, fidget toolboxes, storage crates, breathing spheres, art supplies and more.

Kaiya's GoFundMe goal is to send a kit to every teacher in every school in the Pasco School District in Washington where she lives.

To help Kaiya achieve her goal, visit Staying C.A.L.M: Regulation Kits for Kids.

Image courtesy of Julie Tarman

3. Library for a high school heritage Spanish class

Julie Tarman is a high school Spanish teacher in Sacramento, California, who hopes to raise enough money to create a Spanish language class library.

The school is in a low-income area, and although her students come from Spanish-speaking homes, they need help building their fluency, confidence, and vocabulary through reading Spanish language books that will actually interest them.

Julie believes that creating a library that affirms her students' cultural heritage will allow them to discover the joy of reading, learn new things about the world, and be supported in their academic futures.

To support Julie's GoFundMe, visit Library for a high school heritage Spanish class.

Do YOU have an idea for a fundraiser that could make a difference? Upworthy and GoFundMe are celebrating ideas that make the world a better, kinder place. Visit upworthy.com/kindness to join the largest collaboration for human kindness in history and start your own GoFundMe.

Cipolla's graph with the benefits and losses that an individual causes to him or herself and causes to others.

Have you ever known someone who was educated, well-spoken, and curious, but had a real knack for making terrible decisions and bringing others down with them? These people are perplexing because we're trained to see them as intelligent, but their lives are a total mess.

On the other hand, have you ever met someone who may not have a formal education or be the best with words, but they live wisely and their actions uplift themselves and others?

In 1976, Italian economist Carlo Cipolla wrote a tongue-and-cheek essay called "The Basic Laws of Human Stupidity" that provides a great framework for judging someone's real intelligence. Now, the term stupid isn't the most artful way of describing someone who lives unwisely, but in his essay Cipolla uses it in a lighthearted way.

Cipolla explains his theory of intelligence through five basic laws and a matrix that he belives applies to everyone.

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When a pet is admitted to a shelter it can be a traumatizing experience. Many are afraid of their new surroundings and are far from comfortable showing off their unique personalities. The problem is that's when many of them have their photos taken to appear in online searches.

Chewy, the pet retailer who has dedicated themselves to supporting shelters and rescues throughout the country, recognized the important work of a couple in Tampa, FL who have been taking professional photos of shelter pets to help get them adopted.

"If it's a photo of a scared animal, most people, subconsciously or even consciously, are going to skip over it," pet photographer Adam Goldberg says. "They can't visualize that dog in their home."

Adam realized the importance of quality shelter photos while working as a social media specialist for the Humane Society of Broward County in Fort Lauderdale, Florida.

"The photos were taken top-down so you couldn't see the size of the pet, and the flash would create these red eyes," he recalls. "Sometimes [volunteers] would shoot the photos through the chain-link fences."

That's why Adam and his wife, Mary, have spent much of their free time over the past five years photographing over 1,200 shelter animals to show off their unique personalities to potential adoptive families. The Goldbergs' wonderful work was recently profiled by Chewy in the video above entitled, "A Day in the Life of a Shelter Pet Photographer."