Has your Facebook feed become an echo chamber? This app can fix that.

Just 5% of us regularly see views we strongly disagree with on social media. Here's how to change that.

Getting out of your filter bubble can be a useful experience, and thanks to a new app, it's as easy as pressing a button.

"But I don't live in a bubble," you might say. "I listen to a wide range of views." And maybe you'd be right! But a new exercise from the Kind Foundation puts that to the test with their "Pop Your Bubble" campaign and app.

Because as it turns out, just 5% of us regularly see posts on social media that we'd say "differ greatly" from our own worldview. And because of that, most of us aren't seeing the whole picture.


All images from the Kind Foundation/YouTube.

Social media makes information more readily available than ever before, but it also lets us choose what information we do or do not want to see.

In many ways, this can actually be a good thing — for example, it allows a lonely gay kid in a homophobic household to connect with a community that validates and supports their identity, while filtering out the kinds of anti-gay messages they already hear at home. The unintended side effect of this, however, is the way it can warp our perception of what the world outside is really like or how many people actually feel a certain way on an issue.

It's a phenomenon called the "filter bubble," a term coined in 2011 by Upworthy CEO Eli Pariser, and describes a distorted view of the world resulting from this über-personalized experience. Partially the result of our own choices and partially the result of social media algorithms, we all exist in our own filter bubbles that feed us information that fits our existing world views without challenging them too much.

The Pop Your Bubble app scans your Facebook profile for Likes, shares, and friends to get a sense of who you are and what sort of news you're regularly exposed to — then it offers up radical change.

The app offers you a slew of suggestions of people to follow that will add some ideological diversity to your news feed.

The question is: Are you up to the challenge?

More than half of all adults in a survey by the Morning Consult and the Kind Foundation said this is something they'd be interested in trying out. And, of course, if it's not working out for you or taking too much of a personal and emotional toll on your well-being, it's easy to unfollow any of the new additions to your newsfeed.

Getting outside our bubbles can help make us better, more effective and persuasive participants in political conversation. Even better, it can make us better, more empathetic people.

You won't agree with everything you see in your new post-bubble feed, and that's the whole point. And you certainly don't need to engage with every post you disagree with (in fact, maybe it's best to start just by listening and following the conversation).

Whether you're progressive, conservative, moderate, or something else entirely, it's a good idea to — at least occasionally — see what others are saying about the latest hot topic in politics, even if just to remind yourself that not everyone thinks the same way you do.

Of course, it's not anyone's responsibility to expose themselves to views they find abhorrent, or views that are dehumanizing or degrading, nor is it to suggest that those other views are necessarily right or worth giving equal consideration to. But for those who are interested in stepping outside the filter bubble, this can be a really useful tool worth giving a try.

Learn more about the Pop Your Bubble app on its website, and check out the cool video below from the Kind Foundation about the project.

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Women around the world are constantly bombarded by traditional and outdated societal expectations when it comes to how they live their lives: meet a man, get married, buy a home, have kids.

Many of these pressures often come from within their own families and friend circles, which can be a source of tension and disconnect in their lives.

Global skincare brand SK-II created a new campaign exploring these expectations from the perspective of four women in four different countries whose timelines vary dramatically from what their mothers, grandmothers, or close friends envision for them.

SK-II had Katie Couric meet with these women and their loved ones to discuss the evolving and controversial topic of marriage pressure and societal expectations.

SK-II

"What happens when dreams clash with expectations? We're all supposed to hit certain milestones: a degree, marriage, a family," Couric said before diving into conversation with the "young women who are defining their own lives while navigating the expectations of the ones who love them most."

Maluca, a musician in New York, explains that she comes from an immigrant family, which comes with the expectation that she should live the "American Dream."

"You come here, go to school, you get married, buy a house, have kids," she said.

Her mother, who herself achieved the "American Dream" with hard work and dedication when she came to the United States, wants to see her daughter living a stable life.

"I'd love for her to be married and I'd love her to have a big wedding," she said.

Chun Xia, an award-winning Chinese actress who's outspoken about empowering other young women in China, said people question her marital status regularly.

"I'm always asked, 'Don't you want to get married? Don't you want to start a family and have kids like you should at your age?' But the truth is I really don't want to at this point. I am not ready yet," she said.

In South Korea, Nara, a queer-identifying artist, believes her generation should have a choice in everything they do, but her mother has a different plan in mind.

SK-II

"I just thought she would have a job and meet a man to get married in her early 30s," Nara's mom said.

But Nara hopes she can one day marry her girlfriend, even though it's currently illegal in her country.

Her mother, however, still envisions a different life for her daughter. "Deep in my heart, I hope she will change her mind one day," she said.

Maina, a 27-year-old Japanese woman, explains that in her home country, those who aren't married by the time they're 25 to 30, are often referred to as "unsold goods."

Her mom is worried about her daughter not being able to find a boyfriend because she isn't "conventional."

"I really want her to find the right man and get married, to be seen as marriage material," she said.

After interviewing the women and their families, Couric helped them explore a visual representation of their timelines, which showcased the paths each woman sees her life going in contrast with what her relatives envision.

SK-II

"For each young woman, two timelines were created. One represents the expectations. The other, their aspirations," Couric explained. "There's often a disconnect between dreams and expectations. But could seeing the difference lead to greater understanding?"

The women all explored their timelines, which included milestones like having "cute babies," going back to school, not being limited by age, and pursuing dreams.

By seeing their differences side-by-side, the women and their families were able to partake in more open dialogue regarding the expectations they each held.

One of the women's mom's realized her daughter was lucky to be born during a time when she has the freedom to make non-traditional choices.

SK-II

"It looks like she was born in the right time to be free and confident in what she wants to do," she said.

"There's a new generation of women writing their own rules, saying, 'we want to do things our way,' and that can be hard," Couric explained.

The video ends with the tagline: "Forge your own path and choose the life you want; Draw your own timeline."

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