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Why little things can make us feel so good, and why we don't need to feel guilty about it.

Ready to stop feeling guilty for enjoying the things you enjoy? Just take a look at the science.

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Science seeks to discover the rules of happiness.

True
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How excited would you be if you discovered that your guilty pleasures don't always need to make you feel guilty?

Like what if the blissful satisfaction you get from that slice of warm apple pie isn’t necessarily evidence of an intervention-level addiction to sugar and carbs (despite what that magazine cover told you) but could also just be a sign that you’re craving connection and feeling nostalgic?

Or that embarrassingly joyful feeling you have when small, random objects fit perfectly into another may not be a sign that you have obsessive compulsive disorder but just that you, like most people, really appreciate small moments of order in a chaotic world?

In other words, what if we could trace our feelings of happiness and satisfaction back to our brains and our humanity — and just a little farther away from the guilt-riddled land of right and wrong?

Well, according to science, maybe we can.

Over the past decade, a lot of research has been done into the science — both neurobiological and psychological — around why certain things make us feel so darn good. The science of happiness and satisfaction is a broad, relatively new area of study, and even though, like most big scientific questions, it will take a long time to have definitive answers, a few themes seem to be emerging from the research.

If true, they would be pretty powerful antidotes to the shame-based culture that makes us feel guilty about everything from a blissful bite of chocolate to our pursuit of wealth.

addiction, drive, success, indulgence

Large portions of chocolate and money.

Picture created via images Pixabay.

So without further ado, here are three ideas about satisfaction and happiness that could make you feel a bit more ... happy and satisfied.

1. It's possible that our brain wiring has a lot to do with how happy we feel.

biology, happiness, anxiety, lifestyle

A representation of the brain reacting to happiness.

Image via Pixabay.

Researchers at Kyoto University used MRI scans to see if they could find where happiness actually happens in the brain. The results showed there was a positive relationship between an individual's subjective happiness score and gray matter volume on the right precuneus (an area in the medial parietal lobe of the brain, located at the top of your head, toward the back). People who were more content with their lives had a larger precuneus. They also found that the same area was associated with positive and negative emotional intensity and life satisfaction.

So while we know that pleasure is both genetic and learned (nature and nurture), it is good to understand that overall happiness and satisfaction is also made up of a lot of factors. Good old biology may be one of them.

2. Some things that we're told "shouldn't" affect our happiness actually do — but not as much as we think.

Does money buy happiness? Well, despite the sweet old moral adage that says it can't, the science tells a different story. Studies show that our instinct (the one that we would never tell our kids about but deep down inside we think is true) is right: Money can increase our life satisfaction. Statistically speaking, household income is strongly related to both emotional well-being and a person's quality of life assessment. In other words, you don't have to feel amoral or greedy for always wanting more money. It makes sense!

But it's the why that's important and can reduce our anxiety a bit. Money increases our life satisfaction in as much as it helps us satisfy other evolutionary needs (like our desire for safety, freedom, health, or novelty, for example) and only up to a certain point. Studies show that after a certain amount, it has diminishing marginal returns on our satisfaction. So we can calm the never-ending desire for more — and stop comparing ourselves to the uber-rich. They aren't that much happier than the rest of us!

3. Overall life satisfaction leads to longer life. (Duh.)

In a nine-year-long study published by Chapman University that looked at adults over 50, the researchers learned that as participants' life satisfaction increased, the risk of mortality was reduced by 18%. By contrast, greater variability in life satisfaction was associated with a 20% increased risk of mortality.

So what's the actionable takeaway here? If we know that life satisfaction is tied to our mortality, it probably makes sense for us to spend time learning what brings us true satisfaction and fulfillment and actually pursuing those things ... right? Allowing ourselves guilt-free pleasures as well as investing in the deeper things that bring us overall life satisfaction isn't a selfish pursuit. It really may be a life-saving (or at least life-extending) measure!

This article originally appeared on 05.16.16

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Women working in Africa’s cocoa farms have received business education programs for 15 years. Here’s how that benefits the entire world.

All images provided by CARE & Cargill

The impact of the CARE and Cargill partnership goes beyond empowering cocoa farmers

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Cocoa, the key ingredient found in your favorite chocolate bar, has been a highly revered food product throughout human history. It’s been used for religious ceremonies in Peru, royal feasts in England and France, traded as currency for the ancient Mayans. And considering that many of us enjoy chocolate on a regular basis (mochas and candy bars, anyone?) it seems like that love is still going strong even today.

And if you are someone who looks forward to that sweet chocolate pick-me-up on a regular basis, you likely have the women of West Africa to thank.

Women like Barbara Sika Larweh, a mother of six who works as a cocoa farmer in Larwehkrom, a community located within the Sefwi Wiawso Municipality in the Western North Region of Ghana.

care, cargillMama Cash now empowers other women to gain independence

Nearly 60% of the world’s cocoa comes from both Ghana and Côte d’Ivoire, where Barbara and other mothers make up over half of the labor force. These female cocoa farmers shoulder the same physical burden as their male counterparts—all while also running households and paying for their children to go to school. And yet, they typically don’t receive equal income. Nor do they have access to the resources that could help them achieve financial independence.

Thankfully, positive changes are taking place. Barbara’s story exemplifies the impact of programs offered by CARE and Cargill, such as Village Savings and Loan Association (VSLA), which are small groups that offer low-interest loans to individuals living in poverty, helping them to build savings without going into devastating debt.

Through these initiatives, women, like Barbara, are equipped with vital knowledge like financial literacy to improve household incomes, sustainable agriculture practices that improve yields, and nutrition education to diversify their family’s diets.

“They came and trained me on the VSLA. I dedicated myself and volunteered so that I would be able to train my people, too,” Barbara explains.

Within the first year of using the programs, Barbara and the people she trained profited—earning her the nickname of “Mama Cash.”

This is no isolated event. In cocoa-growing communities supported by CARE and Cargill programming between 2019-2022, the number of households living below the national poverty line decreased by nearly 32% in Cote d’Ivoire and Ghana - as a direct result of increasing and diversifying income through using these programs.

Like Barbara, who today is an executive member of the Community Development Committee, more than 2.4 million women have used their success as entrepreneurs to transform into leaders and decision-makers within their communities. Whether it’s giving most of their earnings back to their families, reducing child labor, or exponentially increasing overall farm yields, the rippling effect is profound.

The impact of the CARE and Cargill partnership goes beyond empowering cocoa farmers. The joint initiatives have fostered progress on complex global issues related to social justice, such as gender equality, climate change, and food security. By improving access to quality nutrition, water, and hygiene, the joint programs have positively influenced the cocoa communities’ well-being.

Suddenly there’s a lot more to think about the next time you eat a candy bar.

Find out more about the important partnership between CARE and Cargill here.
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