What is 'vocal fry,' and why doesn't anyone care when men talk like that?

We've noticed women using 'vocal fry' for a while now, but it's recently been recognized that dudes are getting in on the action, too!

"Vocal Fry" is a term for the glottal, creaking sound of lower-register speech oscillation.

You know, like that raspy Zooey-Deschanel-type thing where your voice has that little "GuUuUuUuUuUuUuUh" crackle, instead of the smooth, consistent "Guuuuuuuuuuuuuuh" and — that really didn't help at all, huh?

OK, it's this:

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