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steve jobs

Steve Jobs in 2010

Do you ever get stuck on a problem while sitting at your desk and can’t find a solution? You wrack your brain, but you only seem to get more frustrated instead of closer to solving the issue. Steve Jobs had a way of finding inspiration when he felt his thoughts were stuck in the mud. He got up and took a walk.

Jobs was the visionary co-founder of Apple whose creativity, innovation and passion changed how people live and connect.

How did Steve Jobs solve problems?

According to Inc., Jobs' biographer Walter Isaacson said, “Taking a long walk was his preferred way to have a serious conversation.” “So much of our time together was spent quietly walking,” recalled legendary designer Jony Ives. Jobs did a lot of his creative thinking while walking. He often strolled around Apple’s Cupertino, California neighborhood, often holding meetings with people as they walked.

You don’t have to go this far, but Jobs often liked taking these walks barefoot.


Why is talking a walk good for creativity?

Science supports the idea that walking can boost one's problem-solving abilities. A report from Stanford found that walking can raise one's creative output by as much as 60%. “Many people anecdotally claim they do their best thinking when walking. We finally may be taking a step, or two, toward discovering why,” Oppezzo and Schwartz wrote in the study published in the Journal of Experimental Psychology: Learning, Memory and Cognition.

The researchers gave 3 reasons why they think walking is so great for creativity:

1. Mindfulness: Walking in a natural setting can reduce mental clutter and enhance focus, allowing one to see the problem with fewer mental distractions.

2. Associative thinking: The rhythmic movement of walking could stimulate the brain’s associative networks, making connecting ideas easier.

3. Freedom and exploration: Getting up and moving about may inspire a greater sense of freedom and exploration, opening you up to fresh ideas.

Another reason taking a walk is helpful to come up with fresh ideas is that breakthrough ideas often happen when the brain switches from the executive network to its default network. The executive part of the brain is goal-focused and task-oriented, but the default network is where we brainstorm. According to “In The Net and the Butterfly: The Art and Practice of Breakthrough Thinking,” authors Olivia Fox Cabana and Judah Pollack believe that when you’re on a walk, you have the best chance of both modes cooperating. "If we had to choose one single mindless activity for you to do, it would be walking," Cabana and Pollack conclude.

How do you get creative on a walk?

Writing tutor Sarah Salway says that if you want to walk to solve a problem, it’s best to have a clear idea of what you’re trying to solve.

“You might want to formulate a question before you start walking. As you walk with your question in mind, where your attention falls may guide you to an answer. It can be a good exercise to do with a friend. When I’ve done this, it’s astonishing how we notice completely different things and how each of us answers our own questions,” Salway writes in Psychology Today.

Next time you get stuck on something, staring at your computer screen or a blank paper sheet won’t do you much good. Get out and take a walk, preferably with a friend or colleague, to bounce ideas off of. And, if you want to walk in Jobs’ shoes, take off yours and feel the ground beneath your feet as your mind reaches for the sky.