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queer athletes

Greg Louganis won Olympic gold medals for diving in 1984 and 1988. But he still wasn't quite enough to land a coveted Wheaties box.

And by "enough," I mean straight.

"[Wheaties'] response was that I didn’t fit their wholesome demographics or whatever," Louganis once explained of the cereal snub. "Basically, being gay, or being rumored that I was gay, [prevented me from being on the box]."

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