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A mom needed a Christmas miracle, and Eddie Vedder delivered.

Like this family, 1 in 3 children are growing up in low-income households.

Facing eviction and the prospect of not being able to give her children the Christmas she felt they deserved, Tyshika Britten took to Craigslist hoping for a miracle.

“I am a mother of six, 5 boys and 1 baby girl,” she wrote on Craigslist. The 35-year-old hair stylist worried her children would wake up on Christmas morning to disappointment. "I'm trying my best. I pray every day and now I'm begging for help. I know it's not about the gifts, but they are kids! I'm such a failure right now. ... Please help me."

Help came in the form of Pearl Jam singer Eddie Vedder.

On Dec. 20, the Washington Post featured Britten's story as part of a wider-ranging article on the struggles facing poor and working-class families around the country. That same day, Vedder and his bandmates were named to the Rock & Roll Hall of Fame's class of 2017 alongside the likes of Joan Baez, Journey, and Electric Light Orchestra.

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When I found out I was pregnant in October 2018, I had planned to keep the news a secret from family for a little while — but my phone seemed to have other ideas.

Within just a few hours of finding out the news, I was being bombarded with ads for baby gear, baby clothes and diapers on Facebook, Instagram and pretty much any other site I visited — be it my phone or on my computer.

Good thing my family wasn't looking over my shoulder while I was on my phone or my secret would have been ruined.

I'm certainly not alone in feeling like online ads can read your mind.

When I started asking around, it seemed like everyone had their own similar story: Brian Kelleher told me that when he and his wife met, they started getting ads for wedding rings and bridal shops within just a few weeks. Tech blogger Snezhina Piskov told me that she started getting ads for pocket projectors after discussing them in Messenger with her colleagues. Meanwhile Lauren Foley, a writer, told me she started getting ads for Happy Socks after seeing one of their shops when she got off the bus one day.

When online advertising seems to know us this well, it begs the question: are our phones listening to us?

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