Josette Belant has never planned a protest before. Much less one that might draw thousands of people to the streets of her hometown.

Belant, a scheduler at a primary care clinic, was eager to lend a hand when her friend invited 15 people to a women's march in their hometown of Madison, Wisconsin, on Jan. 21, in solidarity with the larger women's march in Washington, D.C. She joined the steering committee along with two other friends, and buzz swiftly, unexpectedly spread far beyond the tight-knit group.

Photo via iStock.

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