Democratic voter turnout has been way up this year. Let's put that in a bit of historical context.

The New York Times has a great graphic showing how Democratic primary election turnout has changed between 2014 and 2018. Their analysis found that Democratic turnout is up in at least 123 congressional races. Republicans experienced a similar boost between 2006 and 2010, the year they picked up 63 congressional seats and took control of the House of Representatives.

The news in this last week of June 2018 — packed with controversial Supreme Court decisions and the retirement of Justice Anthony Kennedy — is in many ways the result of Republican enthusiasm in the 2010 and 2014 midterms. While a lot of Democrats are (probably rightly) feeling good about the energy they've seen so far (a trend that held up on June 27), it only matters if people actually show up in November.

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When I found out I was pregnant in October 2018, I had planned to keep the news a secret from family for a little while — but my phone seemed to have other ideas.

Within just a few hours of finding out the news, I was being bombarded with ads for baby gear, baby clothes and diapers on Facebook, Instagram and pretty much any other site I visited — be it my phone or on my computer.

Good thing my family wasn't looking over my shoulder while I was on my phone or my secret would have been ruined.

I'm certainly not alone in feeling like online ads can read your mind.

When I started asking around, it seemed like everyone had their own similar story: Brian Kelleher told me that when he and his wife met, they started getting ads for wedding rings and bridal shops within just a few weeks. Tech blogger Snezhina Piskov told me that she started getting ads for pocket projectors after discussing them in Messenger with her colleagues. Meanwhile Lauren Foley, a writer, told me she started getting ads for Happy Socks after seeing one of their shops when she got off the bus one day.

When online advertising seems to know us this well, it begs the question: are our phones listening to us?

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