The moving reason a mom and daughter teamed up to tackle bullying in schools.

'So many kids are afraid to tell for fear it will get worse. I always tell them it won’t get better if they don’t ask for help.'

When Morgan Guess was 8 years old, she began to be bullied mercilessly by another third grade girl.

Mary — what Morgan calls the girl to protect her identity — was new in school, but immediately started tormenting her. She'd pinch Morgan's neck, pull her hair, she'd even lead her around everywhere. It was like Mary had claimed Morgan as her personal pet.

And despite the obvious distress the situation was causing her, Morgan didn't tell anyone about her tormentor.

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