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These 2 women are starting a heartfelt revolution ... with felt hearts.

Meet the women who are spreading love by giving out heart pins to everyone they meet.

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Cadbury

We’re incredibly generous with our hearts in our small circles of friends and families. But what about the people we interact with otherwise? Not so much.

About a year ago, two young women decided to change that.

Their mission began in New York City, with a Valentine’s Day party at Hila Perry’s house. Perry had decided to pin felt hearts onto her black dress for the occasion. But throughout the night, several friends commended her for making hearts to give out to people.

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Mozilla
True
Firefox

When I found out I was pregnant in October 2018, I had planned to keep the news a secret from family for a little while — but my phone seemed to have other ideas.

Within just a few hours of finding out the news, I was being bombarded with ads for baby gear, baby clothes and diapers on Facebook, Instagram and pretty much any other site I visited — be it my phone or on my computer.

Good thing my family wasn't looking over my shoulder while I was on my phone or my secret would have been ruined.

I'm certainly not alone in feeling like online ads can read your mind.

When I started asking around, it seemed like everyone had their own similar story: Brian Kelleher told me that when he and his wife met, they started getting ads for wedding rings and bridal shops within just a few weeks. Tech blogger Snezhina Piskov told me that she started getting ads for pocket projectors after discussing them in Messenger with her colleagues. Meanwhile Lauren Foley, a writer, told me she started getting ads for Happy Socks after seeing one of their shops when she got off the bus one day.

When online advertising seems to know us this well, it begs the question: are our phones listening to us?

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