In 2015, Jeff Amyx made national headlines when he hung a "No Gays Allowed" sign outside his hardware store.
At the time, he was upset with the Supreme Court's Obergefell v. Hodges marriage equality ruling. "It goes against my religion and what I believe. I'll never accept it," he told USA Today, on his decision to ban gay people from shopping at his store.
Within a few days, in response to backlash, the sign came down in favor of one that said, "We reserve the right to refuse service to anyone who would violate our rights of freedom of speech and freedom of religion."