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Tired of stereotypical girls' clothes, these women did something about it — then banded together.

Because girls are so much more than their appearances.

You might remember this photo that went viral back in April:


Original photo by Jason Y. Evans, shared with permission in this Upworthy post.

It was being sold in New York University's campus bookstore. The boys' equivalent to the girls' "I hate my thighs" baby onesie was "I'm super." (I mean, really?! That's some pretty pointed messaging.) After the photo went viral, it was pulled from the shelves with an apology for the oversight.

Or maybe this one that went viral in 2013:



It was a T-shirt for girls that Children's Place was selling. There was no equivalent in the boys' section. After it was brought to the retailer's attention that it was pretty demeaning, they also pulled it from their store shelves. (Why it was printed in the first place remains a mystery.)

These are just a few incidents of extremely stereotypical girls' clothing. But it happens often enough, and a lot of girls' clothing is biased without being blatantly offensive.

Enter: a bunch of moms who were over it.

Done with it. They believe girls are — gasp — intelligent and capable and should be able to wear clothes that reflect their personalities without having to shop in the boys' section.

Even better, they want to give us clothing options to purchase for our girls that are done right, not just examples of what's gone wrong.

These moms have individually launched small businesses that create girls' clothing that allows girls to express who they are, whatever that may be.

And now, 10 of these small businesses have banded together to start a movement: #ClothesWithoutLimits.

"Over the past few years, multiple stories about kids clothing have gone viral," Rebecca Melsky, co-founder of Princess Awesome told me. "But they tend to focus on the negative. We wanted to let parents know there are more positive, more inclusive options out there for their children. We thought our voices would be louder together than they are alone."

Dress like a girl? Heck yeah!

"The awesome thing about working as a group is that it's shown all of us — and our customers — how many different ways there are to 'dress like a girl,'" Courtney Hartman, founder of Jessy & Jack and Free to Be Kids, shared with me.

The 10 companies that make up #ClothesWithoutILimits. Photo by #ClothesWithoutLimits, used with permission.

Through the campaign, these women are hoping to not only bring attention to the negative impact that clothing with stereotypical messaging can have on girls, but more importantly, to show the positive impact that positive clothing can have.

The messages sure run counter to the ones that many mainstream retailers have offered — and they're exactly what our girls need.

This T-shirt, for example, is a nice (and totally opposite) option for girls who aren't so keen on acting like they're only good at shopping, dancing, and music — but not math, as with the Children's Place shirt:

T-shirt by Free to Be Kids. Photo provided by #ClothesWithoutLimits, used with permission.

'Cause here's the thing: Messaging is important. And when our girls are indirectly being told from every angle, including their clothing, that they're incapable of certain things, it starts to wear on them.

Malorie Catchpole of buddingSTEM explains, "When girls don't see dinosaurs, space, and other science themes on their clothing, it tells them that things like science and engineering aren't for them."

Not sure messaging matters? Think again!

A study shared by the New York Times, for example, found that many elementary school teachers have unconscious biases about girls' math abilities as compared to boys' — and it affects how they interact with them:

"The researchers concluded that in math and science, the teachers overestimated the boys' abilities and underestimated the girls', and that this had long-term effects on students' attitudes toward the subjects."

This isn't to place blame on teachers — we all have biases we don't realize about a variety of things. Instead, it's to point out those biases and create change. Because the study also "highlights how powerful a little encouragement can be for children," as the NYT notes.

And that's why clothing matters, too — clothing that lets girls express their interest in robots or dinosaurs or other science subjects, like this one:

T-shirt by Jessy & Jack. Photo provided by #ClothesWithoutLimits, used with permission.

And this one:

T-shirt by Jill and Jack Kids. Photo provided by #ClothesWithoutLimits, used with permission.

Clothing that reminds girls they can be into anything they find interesting, like this:

T-shirt by Princess Free Zone. Photo provided by #ClothesWithoutLimits, used with permission.

Clothing that reminds girls they can actually be anything they want, like this:

T-shirt by Handsome in Pink. Photo provided by #ClothesWithoutLimits, used with permission.

And clothing that lets girls express many parts of themselves, like this atomic shells dress — because nobody said clothing that's empowering to girls can't also be in a style that's "traditionally" for girls:

Dress by Princess Awesome. Photo provided by #ClothesWithoutLimits, used with permission.

And there's another message here — one that's less apparent but equally important: the strength of women banding together to empower our girls.

Many of these businesses seem to be in competition with one another, selling empowering girls' clothing. But that didn't stop the women from these 10 companies from joining forces and using their voices, which are louder and stronger as a collective, to get the message out there that clothes for girls shouldn't have limits.

Photo provided by #ClothesWithoutLimits, used with permission.

"This is an amazing group of like-minded women who care deeply about breaking down the gender stereotypes in kids' clothing today," buddingSTEM Co-Founder Jennifer Muhm told me.

"This is an amazing group of like-minded women who care deeply about breaking down the gender stereotypes in kids' clothing today."

"We want all kids to be able to find clothes that fit who they are and what they like, but we're small businesses who can't possibly offer every single option on our own. ... There is definitely room for more than one option for girls who prefer blue, outer space, or dinosaurs. We just want parents to know those options exist, so they can find the one that's right for their child."

"We are ten brands, but behind those brands are more than ten women, and we are all strong leaders and really passionate about what we're doing," added Gina Dobson, founder of Sunrise Girl.

We have to be really mindful of making sure everyone's voice is heard and everyone is happy. The great thing is that our relationships with each other developed organically as we discovered each other's brands, and we have a lot of mutual respect."

"Working with a big group has its challenges but we know we are stronger as a group, and that working together we can have more of a positive impact."

"If one person or company isn't happy with something, or we can't easily arrive at consensus, we pause, get on a group phone call and talk it out until everyone is satisfied with the solution. Working with a big group has its challenges but we know we are stronger as a group, and that working together we can have more of a positive impact."

How's that for the kind of message we want our girls to receive? We're stronger together and we can work alongside one another and be successful. We're in this together.

That's a message, in addition to awesome clothing, that we can all get behind.

Science

MIT’s trillion-frames-per-second camera can capture light as it travels

"There's nothing in the universe that looks fast to this camera."

Photo from YouTube video.

Photographing the path of light.

A new camera developed at MIT can photograph a trillion frames per second.

Compare that with a traditional movie camera which takes a mere 24. This new advancement in photographic technology has given scientists the ability to photograph the movement of the fastest thing in the Universe, light.


The actual event occurred in a nano second, but the camera has the ability to slow it down to twenty seconds.

time, science, frames per second, bounced light

The amazing camera.

Photo from YouTube video.

For some perspective, according to New York Times writer, John Markoff, "If a bullet were tracked in the same fashion moving through the same fluid, the resulting movie would last three years."


In the video below, you'll see experimental footage of light photons traveling 600-million-miles-per-hour through water.

It's impossible to directly record light so the camera takes millions of scans to recreate each image. The process has been called femto-photography and according to Andrea Velten, a researcher involved with the project, "There's nothing in the universe that looks fast to this camera."

(H/T Curiosity)


This article originally appeared on 09.08.17

Health

Her mother doesn't get why she's depressed. So she explains the best way she knows how.

Sabrina Benaim eloquently describes what it's like to be depressed.

Sabrina Benaim's “Explaining My Depression to My Mother."

Sabrina Benaim's “Explaining My Depression to My Mother" is pretty powerful on its own.

But, in it, her mother exhibits some of the most common misconceptions about depression, and I'd like to point out three of them here.

Misconception #1: Depression is triggered by a single event or series of traumatic events.

empathy, human condition, humanity

Depression isn’t just over sleeping.

Most people think depression is triggered by a traumatic event: a loved one dying, a job loss, a national tragedy, some THING. The truth is that depression sometimes just appears out of nowhere. So when you think that a friend or loved one is just in an extended bad mood, reconsider. They could be suffering from depression.

Misconception #2: People with depression are only sad.

family, parents, mom, anxiety

The obligation of anxiety.

Most people who have never experienced depression think depression is just an overwhelming sadness. In reality, depression is a complex set of feelings and physical changes in the body. People who suffer from depression are sad, yes, but they can also be anxious, worried, apathetic, and tense, among other things.

Misconception #3: You can snap out of it.

button poetry, medical condition, biological factors

Making fun plans not wanting to have fun.

The thing with depression is that it's a medical condition that affects your brain chemistry. It has to do with environmental or biological factors first and foremost. Sabrina's mother seems to think that if her daughter would only go through the motions of being happy that then she would become happy. But that's not the case. Depression is a biological illness that leaks into your state of being.

Think of it this way: If you had a cold, could you just “snap out of it"?

No? Exactly.

empathy, misconceptions of depression, mental health

Mom doesn’t understand.

via Button Poetry/YouTube

These are only three of the misconceptions about depression. If you know somebody suffering from depression, you should take a look at this video here below to learn the best way to talk to them:

This article originally appeared on 11.24.15

Here's how to be 30% more persuasive.

Everybody wants to see themselves in a positive light. That’s the key to understanding Jonah Berger’s simple tactic that makes people 30% more likely to do what you ask. Berger is a marketing professor at the Wharton School of the University of Pennsylvania and the bestselling author of “Magic Words: What to Say to Get Your Way.”

Berger explained the technique using a Stanford University study involving preschoolers. The researchers messed up a classroom and made two similar requests to groups of 5-year-olds to help clean up.

One group was asked, "Can you help clean?" The other was asked, “Can you be a helper and clean up?" The kids who were asked if they wanted to be a “helper” were 30% more likely to want to clean the classroom. The children weren’t interested in cleaning but wanted to be known as “helpers.”


Berger calls the reframing of the question as turning actions into identities.

"It comes down to the difference between actions and identities. We all want to see ourselves as smart and competent and intelligent in a variety of different things,” Berger told Big Think. “But rather than describing someone as hardworking, describing them as a hard worker will make that trait seem more persistent and more likely to last. Rather than asking people to lead more, tell them, 'Can you be a leader?' Rather than asking them to innovate, can you ask them to 'Be an innovator'? By turning actions into identities, you can make people a lot more likely to engage in those desired actions.”

Berger says that learning to reframe requests to appeal to people’s identities will make you more persuasive.

“Framing actions as opportunities to claim desired identities will make people more likely to do them,” Berger tells CNBC Make It. “If voting becomes an opportunity to show myself and others that I am a voter, I’m more likely to do it.”

This technique doesn’t just work because people want to see themselves in a positive light. It also works for the opposite. People also want to avoid seeing themselves being portrayed negatively.

“Cheating is bad, but being a cheater is worse. Losing is bad, being a loser is worse,” Berger says.

The same tactic can also be used to persuade ourselves to change our self-concept. Saying you like to cook is one thing, but calling yourself a chef is an identity. “I’m a runner. I’m a straight-A student. We tell little kids, ‘You don’t just read, you’re a reader,’” Berger says. “You do these things because that’s the identity you hold.”

Berger’s work shows how important it is to hone our communication skills. By simply changing one word, we can get people to comply with our requests more effectively. But, as Berger says, words are magic and we have to use thgem skillfully. “We think individual words don’t really matter that much. That’s a mistake,” says Berger. “You could have excellent ideas, but excellent ideas aren’t necessarily going to get people to listen to you.”


This article originally appeared on 2.11.24

Pop Culture

A comic about wearing makeup goes from truthful to weird in 4 panels.

A hilariously truthful (and slightly weird) explanation of the "too much makeup" conundrum.

Image set by iri-draws/Tumblr, used with permission.

A comic shows the evolution or devolution from with makeup to without.

Even though I don't wear very much makeup, every few days or so SOMEONE...

(friends, family, internet strangers)

...will weigh in on why I "don't need makeup."


Now, I realize this is meant as a compliment, but this comic offers a hilariously truthful (and slightly weird) explanation of the "too much makeup" conundrum.

social norms, social pressure, friendship, self esteem

“Why do you wear so much makeup?"

Image set by iri-draws/Tumblr, used with permission.

passive aggressive, ego, confidence, beauty

“See, you look pretty without all that makeup on."

Image set by iri-draws/Tumblr, used with permission.

expectations, beauty products, mascara, lipstick

“Wow you look tired, are you sick?"

Image set by iri-draws/Tumblr, used with permission.

lizards, face-painting, hobbies, hilarious comic

When I shed my human skin...

Image set by iri-draws/Tumblr, used with permission.

Not everyone is able to turn into a badass lizard when someone asks about their face-painting hobbies. Don't you kinda wish you could? Just to drive this hilarious comic all the way home, here are four reasons why some women* wear makeup:

*Important side note: Anyone can wear makeup. Not just women. True story.

Four reasons some women* wear makeup:

1. Her cat-eye game is on point.

mascara, eyes, confidence

Her cat-eye game is on point.

Via makeupproject.

2. She has acne or acne scars.

acne, cover up, scarring, medical health

She has acne or acne scars.

Via Carly Humbert.

3. Pink lipstick.

lipstick, beauty products, basics, self-expression

Yes, pink lipstick.

Via Destiny Godley

4. She likes wearing makeup.

appearance, enhancement, creative expression

Happy to be going out and feeling good.

Happy Going Out GIF by Much.

While some people may think putting on makeup is a chore, it can be really fun! For some, makeup is an outlet for creativity and self-expression. For others, it's just a way to feel good about themselves and/or enhance their favorite features.

That's why it feels kinda icky when someone says something along the lines of "You don't need so much makeup!" Now, it's arguable that no one "needs" makeup, but everyone deserves to feel good about the way they look.

For some people, feeling good about their appearance includes wearing makeup. And that's totally OK.


This article originally appeared on 05.28.15

Joy

Adorable 'Haka baby' dance offers a sweet window into Maori culture

Stop what you're doing and let this awesomeness wash over you.

If you've never seen a Maori haka performed, you're missing out.

The Maori are the indigenous peoples of New Zealand, and their language and customs are an integral part of the island nation. One of the most recognizable Maori traditions outside of New Zealand is the haka, a ceremonial dance or challenge usually performed in a group. The haka represents the pride, strength, and unity of a tribe and is characterized by foot-stamping, body slapping, tongue protrusions, and rhythmic chanting.

Haka is performed at weddings as a sign of reverence and respect for the bride and groom and are also frequently seen before sports competitions, such as rugby matches.



The intensity of the haka is the point. It is meant to be a show of strength and elicit a strong response—which makes seeing a tiny toddler learning to do it all the more adorable.

Here's an example of a rugby haka:

Danny Heke, who goes by @focuswithdan on TikTok, shared a video of a baby learning haka and omigosh it is seriously the most adorable thing. When you see most haka, the dancers aren't smiling—their faces are fierce—so this wee one starting off with an infectious grin is just too much. You can see that he's already getting the moves down, facial expressions and all, though.

@focuswithdan When you grow up learning haka! #haka #teachthemyoung #maori #māori #focuswithdan #fyp #foryou #kapahaka ♬ original sound - 𝕱𝖔𝖈𝖚𝖘𝖂𝖎𝖙𝖍𝕯𝖆𝖓

As cute as this video is, it's part of a larger effort by Heke to use his TikTok channel to share and promote Maori culture. His videos cover everything from the Te Reo Maori language to traditional practices to issues of prejudice Maori people face.

Here he briefly goes over the different body parts that make up haka:

@focuswithdan

♬ Ngati - Just2maori

This video explains the purerehua, or bullroarer, which is a Maori instrument that is sometimes used to call rains during a drought.

@focuswithdan Reply to @illumi.is.naughty Some tribes used this to call the rains during drought 🌧 ⛈ #maori #māori #focuswithdan #fyp ♬ Pūrerehua - 𝕱𝖔𝖈𝖚𝖘𝖂𝖎𝖙𝖍𝕯𝖆𝖓

This one shares a demonstration and explanation of the taiaha, a traditional Maori weapon.

@focuswithdan Reply to @shauncalvert Taiaha, one of the most formidable of the Māori Weaponry #taiaha #maori #māori #focuswithdan #fyp #foryou ♬ original sound - 𝕱𝖔𝖈𝖚𝖘𝖂𝖎𝖙𝖍𝕯𝖆𝖓

For another taste of haka, check out this video from a school graduation:

@focuswithdan When your little cuzzy graduates and her school honours her with a haka #maori #māori #haka #focuswithdan #fyp #graduation @its_keshamarley ♬ Te Kura Kaupapa Māori o Ngāti Ruanui - 𝕱𝖔𝖈𝖚𝖘𝖂𝖎𝖙𝖍𝕯𝖆𝖓

Heke even has some fun with the trolls and racists in the comments who try to tell him his culture is dead (what?).

@focuswithdan Credit to you all my AMAZING FOLLOWERS! #focuswithdan #maori #māori #followers #fyp #trolls ♬ original sound - sounds for slomo_bro!

Unfortunately, it's not just ignorant commenters who spew racist bile. A radio interview clip that aired recently called Maori people "genetically predisposed to crime, alcohol, and underperformance," among other terrible things. (The host, a former mayor of Auckland, has been let go for going along with and contributing to the caller's racist narrative.)

@focuswithdan #newzealand radio in 2021 delivering racist commentaries 🤦🏽‍♂️ #māori #maori #focuswithdan #racism DC: @call.me.lettie2.0 ♬ original sound - luna the unicow

That clip highlights why what Heke is sharing is so important. The whole world is enriched when Indigenous people like the Maori have their voices heard and their culture celebrated. The more we learn from each other and our diverse ways of life, the more enjoyable life on Earth will be and the better we'll get at collaborating to confront the challenges we all share.


This article originally appeared on 01.28.21