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Macy's becomes first major department store in the U.S. to sell hijabs.

Just in time for New York Fashion Week, Macy's announced it will be partnering with a modest fashion line for Muslim women.

Photo via Macy's.

Starting Feb. 15, the retail giant will feature an assortment of hijabs, cardigans, abayas, and dresses from the Verona Collection on Macys.com.

Lisa Vogl, founder of the Verona Collection, is a graduate of The Workshop, Macy's business development program for minority and/or women entrepreneurs. After her conversion to Islam in 2011, the single mother quickly realized how rare it is to find affordable, trendy modest clothing — and that "many other women, both Muslim and non-Muslim, felt the same way" — so she decided to launch her own fashion line.

But the Verona Collection, according to Vogl, is doing more than simply creating affordable, trendy clothes: The brand represents a new diversity and inclusivity in the fashion industry.

“Verona Collection is more than a clothing brand. It’s a platform for a community of women to express their personal identity and embrace fashion that makes them feel confident on the inside and outside," said Vogl in a Macy's press release.

This isn't the first time major retailers have catered to Muslim women.

A recent example came in December, when Nike released a sports hijab in response to the growing worldwide trend of female Muslim participation in athletics.

In June 2015, Uniqlo launched a collection with British-Japanese Muslim fashion designer Hana Tajima also featuring hijabs and long dresses in their UK, Singapore, and online stores. That same summer, DKNY released a Ramadan-themed collection aimed at Muslim women, and the famed designers and retail brands Oscar de la Renta and Zara followed suit.

In January 2016, Dolce & Gabanna announced their own line of hijabs and abayas. Major international retailer H&M featured hijab-wearing model Mariah Idrissi in their Close the Loop campaign.

Here's what makes Macy's modest clothing line particularly special: It's the first major department store in the United States to sell hijabs.  

Photo via Macy's.

Macy's, founded in 1858, is one of the few old-school giant department stores left in the U.S., making their latest efforts to expand their customer demographic to include Muslim women a huge milestone for the rapidly evolving fashion industry.

Azmia Magane, an Orlando-based writer and marketing specialist for Muslim consumers, applauds the new partnership.

"I'm really excited to see Verona Collection as an offering at Macy's," she said to Upworthy. "It's a win not just for Macy's and Muslim women, but any women looking for modest fashions. It also sends a message of inclusivity that's vital in today's sociopolitical climate: Muslims are welcome here."

Maryam Sarhan, a 22-year-old in Washington, D.C., said that she hopes Macy's is just the first of many other big-name retailers to create modest fashion lines for women of faith.

"I'm pleased to see a department store like Macy's diversify their collection and offer more options for women of various backgrounds and beliefs to feel beautiful," Sarhan said. "I hope other companies follow this example with an open mind."

Aysha Khan, who's worn the hijab since elementary school, doesn't really see the difference between buying hijabs at big retail stores and from smaller Muslim vendors. Still, she's excited that there are more options — and a platform for Muslim women designers.

"I'm mostly excited about this move as it uplifts Muslim women designers," the 22-year-old Denver journalist told Upworthy. "I'm always here for bigger brands and platforms giving Muslim women opportunities in the mainstream fashion industry."

However, some Muslim women are asking an important question about the booming trend of modest fashion lines: at what cost?

Photo via Macy's.

There is a concern among some Muslim women that consumerism is hijacking their faith.

Mediha Sandhu, 34, considers herself to a part of the Muslim women consumer market. While she sees the value and optimism in Islamic fashion recognized nationally by such a staple in American culture, she still can't help feeling a bit perplexed.

"I also feel sort of at a loss that something unique and intimate, like a small business, has become mass-produced, and hijabis are the targets for mass consumption," Sandhu told Upworthy. "It's like my favorite secret spot became a tourist attraction, where the secret spot is Muslim hijabi stores."

Binta Nur, a 25-year-old Muslim hijabi from Philadelphia, where she says "Muslim women make careers by catering to their sisters," is skeptical of the modest fashion partnerships like Verona Collection and Macy's.

"I'm not a fan," Nur said in an interview with Upworthy. "They are just trying to capitalize on this market. Like, there are Orthodox Jews and Christians who wear head coverings and [are] just [as] conservative."

Worried that the trend will quash independent female Muslim entrepreneurs, she added, "This is going to put so many Muslim-owned companies out of business."

Yet for many, this broad effort to tap into the Muslim women market is also good for business.

Photo via Macy's.

In 2013, Fortune reported that Muslims spent around $266 billion worldwide on clothing and shoes. That's roughly more than Italy and Japan's spending put together. But that figure is expected to rise in 2019, according to the 2015 Thomson Reuters State of Global Islamic Economy report — to about $484 billion.

Today, Islam is one of the fastest-growing religions, and its booming population could have something to do with the rapidly expanding market. For instance, Pew Research Center estimates that, by 2050, the world's Muslim population in the world will equal that of Christians.

Sabiha Ansari, co-founder of the American Muslim Consumer Consortium, said that she's spent a lot of time and effort explaining to businesses the benefits of tapping into the Muslim consumer market.

"It's about time," Ansari told Upworthy. "We have been raising awareness about the American Muslim consumer market and its spending power since 2009. I applaud Macy's on pursuing an emerging new consumer."

She adds that it's not only Muslim women who will be interested in the new line of clothing: "I wouldn't just limit modest clothing to Muslim women alone. There are plenty of Jewish and [Christian] women who can be potential customers as well."

There is a long road ahead, but these seem like the right first steps.

While I like to support small businesses, I'm mostly excited about this move as it uplifts Muslim women designers.

Still, I'm always here for bigger brands and platforms giving Muslim women opportunities in the mainstream fashion industry — even if these first steps are imperfect for now.

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P&G
Proctor and Gamble
Joy

Now's your chance to help someone doing good in your community win $1000 towards the charity of their choice

Upworthy and P&G are back with the #ActsOfGood Awards.

Images provided by P&G

Three winners will be selected to receive $1000 donated to the charity of their choice.

True

Doing good is its own reward, but sometimes recognizing these acts of kindness helps bring even more good into the world. That’s why we’re excited to partner with P&G again on the #ActsOfGood Awards.

The #ActsOfGood Awards recognize individuals who actively support their communities. It could be a rockstar volunteer, an amazing community leader, or someone who shows up for others in special ways.

Do you know someone in your community doing #ActsOfGood? Nominate them between April 24th-June 3rdhere.Three winners will receive $1,000 dedicated to the charity of their choice, plus their story will be highlighted on Upworthy’s social channels. And yes, it’s totally fine to nominate yourself!

We want to see the good work you’re doing and most of all, we want to help you make a difference.

While every good deed is meaningful, winners will be selected based on how well they reflect Upworthy and P&G’s commitment to do #ActsOfGood to help communities grow.

That means be on the lookout for individuals who:

Strengthen their community

Make a tangible and unique impact

Go above and beyond day-to-day work

The #ActsOfGood Awards are just one part of P&G’s larger mission to help communities around the world to grow. For generations, P&G has been a force for growth—making everyday products that people love and trust—while also being a force for good by giving back to the communities where we live, work, and serve consumers. This includes serving over 90,000 people affected by emergencies and disasters through the Tide Loads of Hope mobile laundry program and helping some of the millions of girls who miss school due to a lack of access to period products through the Always #EndPeriodPoverty initiative.

Visit upworthy.com/actsofgood and fill out the nomination form for a chance for you or someone you know to win. It takes less than ten minutes to help someone make an even bigger impact.

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best of humanity
Science

MIT’s trillion-frames-per-second camera can capture light as it travels

"There's nothing in the universe that looks fast to this camera."

Photo from YouTube video.

Photographing the path of light.

A new camera developed at MIT can photograph a trillion frames per second.

Compare that with a traditional movie camera which takes a mere 24. This new advancement in photographic technology has given scientists the ability to photograph the movement of the fastest thing in the Universe, light.

The actual event occurred in a nano second, but the camera has the ability to slow it down to twenty seconds.

time, science, frames per second, bounced light

The amazing camera.

Photo from YouTube video.

 For some perspective, according to New York Times writer, John Markoff, "If a bullet were tracked in the same fashion moving through the same fluid, the resulting movie would last three years."


In the video below, you'll see experimental footage of light photons traveling 600-million-miles-per-hour through water.

It's impossible to directly record light so the camera takes millions of scans to recreate each image. The process has been called femto-photography and according to Andrea Velten, a researcher involved with the project, "There's nothing in the universe that looks fast to this camera."

(H/T Curiosity)


This article originally appeared on 09.08.17

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science
Pop Culture

Music savant Kodi Lee gives a completely new version of 'Bohemian Rhapsody' on 'AGT'

Lee gave "America's Got Talent" audiences chills with his haunting cover.

America's Got Talent/Youtube

Kodi Lee has become an "AGT" fan favorite with his next level skills

Since 2019, Kodi Lee has wowed “America’s Got Talent” audiences with his next-level musical skills. That goes for whether he’s performing touching original works or putting his own personal touch on well-known songs.

For “America’s Got Talent: Fantasy League,” the music savant was guided by his mentor Howie Mandel to cover “Bohemian Rhapsody” by Queen.

It’s hard to imagine a version of this fan-favorite tune you haven’t already heard before, since the song has been covered quite a few times. But once again Lee delivered something epic and completely unique.

Even though judges Mel B and Heidi Klum still prefer Lee’s original songs, all applauded his haunting and emotional piano rendition of the rock-n-roll anthem.

Simon Cowell even said “You use these words ‘Star Quality’ a lot, but you genuinely, Kodi, over the years we’ve got to know you, you’ve just got better as an artist. You’ve never given up, and the Finals just wouldn’t be the same without you in it this year.”

Other viewers applauded Lee for one-of-a-kind performance, agreeing that he did freddie Mercury proud.

One wrote, “‘You can do whatever you want to do in my music, just don't make it boring’ -Freddie. What a magical performance.”

Another added, “Kodi has an amazingly rare talent to be able to sing across different musical genres. He owns them all!!!”

Last but not least, I think this comment sums up the general consensus pretty well: "This version is unlike anything anyone has ever seen before. It’s truly a masterpiece. Kodi is an amazing gift to our world. He continues to change the world just by being himself."

Watch below. And enjoy.

This article originally appeared on 2.13.24

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television
Education

Expert says there's only one laundry cycle you ever need, no matter what's being washed

Straight from Patric Richardson, the "Laundry Guy" himself.

Representative image from Canva

Because who can keep up with which laundry settings is for which item, anyway?

Once upon a time, our only option for getting clothes clean was to get out a bucket of soapy water and start scrubbing. Nowadays, we use fancy machines that not only do the labor for us, but give us free reign to choose between endless water temperature, wash duration, and spin speed combinations.

Of course, here’s where the paradox of choice comes in. Suddenly you’re second guessing whether that lace item needs to use the “delicates” cycle, or the “hand wash” one, or what exactly merits a “permanent press” cycle. And now, you’re wishing for that bygone bucket just to take away the mental rigamarole.

Well, you’re in luck. Turns out there’s only one setting you actually need. At least according to one laundry expert.

While appearing on HuffPost’s “Am I Doing It Wrong?” podcast, Patric Richardson, aka The Laundry Evangelist, said he swears by the “express” cycle, as “it’s long enough to get your clothes clean but it’s short enough not to cause any damage.”

Richardson’s reasoning is founded in research done while writing his book, “Laundry Love,” which showed that even the dirtiest items would be cleaned in the “express” cycle, aka the “quick wash” or “30 minute setting.”


Furthermore the laundry expert, who’s also the host of HGTV’s “Laundry Guy,” warned that longer wash settings only cause more wear and tear, plus use up more water and power, making express wash a much more sustainable choice.

Really, the multiple settings washing machines have more to do with people being creatures of habit, and less to do with efficiency, Richardson explained.

“All of those cycles [on the washing machine] exist because they used to exist,” he told co-hosts Raj Punjabi and Noah Michelson. “We didn’t have the technology in the fabric, in the machine, in the detergent [that we do now], and we needed those cycles. In the ’70s, you needed the ‘bulky bedding’ cycle and the ‘sanitary’ cycle ... it was a legit thing. You don’t need them anymore, but too many people want to buy a machine and they’re like, ‘My mom’s machine has “whitest whites.”’ If I could build a washing machine, it would just have one button — you’d just push it, and it’d be warm water and ‘express’ cycle and that’s it.”
washing machine

When was the last time you washed you washing machine? "Never" is a valid answer.

Canva

According to Good Housekeeping, there are some things to keep in mind if you plan to go strictly express from now on.

For one thing, the outlet recommends only filling the machine halfway and using a half dose of liquid, not powder detergent, since express cycles use less water. Second, using the setting regularly can develop a “musty” smell, due to the constant low-temperature water causing a buildup of mold or bacteria. To prevent this, running an empty wash on a hot setting, sans the detergent, is recommended every few weeks, along with regularly scrubbing the detergent drawer and door seal.

Still, even with those additional caveats, it might be worth it just to knock out multiple washes in one day. Cause let’s be honest—a day of laundry and television binging sounds pretty great, doesn’t it?

To catch even more of Richardson’s tips, find the full podcast episode here.


This article originally appeared on 2.4.24

community
Health

Her mother doesn't get why she's depressed. So she explains the best way she knows how.

Sabrina Benaim eloquently describes what it's like to be depressed.

via Button Poetry/YouTube

Sabrina Benaim's “Explaining My Depression to My Mother."

Sabrina Benaim's “Explaining My Depression to My Mother" is pretty powerful on its own.

But, in it, her mother exhibits some of the most common misconceptions about depression, and I'd like to point out three of them here.

Misconception #1: Depression is triggered by a single event or series of traumatic events.

empathy, human condition, humanity

Depression isn’t just over sleeping.

Most people think depression is triggered by a traumatic event: a loved one dying, a job loss, a national tragedy, some THING. The truth is that depression sometimes just appears out of nowhere. So when you think that a friend or loved one is just in an extended bad mood, reconsider. They could be suffering from depression.

Misconception #2: People with depression are only sad.

family, parents, mom, anxiety

The obligation of anxiety.

Most people who have never experienced depression think depression is just an overwhelming sadness. In reality, depression is a complex set of feelings and physical changes in the body. People who suffer from depression are sad, yes, but they can also be anxious, worried, apathetic, and tense, among other things.

Misconception #3: You can snap out of it.

button poetry, medical condition, biological factors

Making fun plans not wanting to have fun.

The thing with depression is that it's a medical condition that affects your brain chemistry. It has to do with environmental or biological factors first and foremost. Sabrina's mother seems to think that if her daughter would only go through the motions of being happy that then she would become happy. But that's not the case. Depression is a biological illness that leaks into your state of being.

Think of it this way: If you had a cold, could you just “snap out of it"?

No? Exactly.

empathy, misconceptions of depression, mental health

Mom doesn’t understand.

via Button Poetry/YouTube

These are only three of the misconceptions about depression. If you know somebody suffering from depression, you should take a look at this video here below to learn the best way to talk to them:

This article originally appeared on 11.24.15

From Your Site Articles
depression
Pop Culture

A comic about wearing makeup goes from truthful to weird in 4 panels.

A hilariously truthful (and slightly weird) explanation of the "too much makeup" conundrum.

Image set by iri-draws/Tumblr, used with permission.

A comic shows the evolution or devolution from with makeup to without.

Even though I don't wear very much makeup, every few days or so SOMEONE...

(friends, family, internet strangers)

...will weigh in on why I "don't need makeup."

Now, I realize this is meant as a compliment, but this comic offers a hilariously truthful (and slightly weird) explanation of the "too much makeup" conundrum.

social norms, social pressure, friendship, self esteem

“Why do you wear so much makeup?"

Image set by iri-draws/Tumblr, used with permission.

passive aggressive, ego, confidence, beauty

“See, you look pretty without all that makeup on."

Image set by iri-draws/Tumblr, used with permission.

expectations, beauty products, mascara, lipstick

“Wow you look tired, are you sick?"

Image set by iri-draws/Tumblr, used with permission.

lizards, face-painting, hobbies, hilarious comic

When I shed my human skin...

Image set by iri-draws/Tumblr, used with permission.

Not everyone is able to turn into a badass lizard when someone asks about their face-painting hobbies. Don't you kinda wish you could? Just to drive this hilarious comic all the way home, here are four reasons why some women* wear makeup:

*Important side note: Anyone can wear makeup. Not just women. True story.

Four reasons some women* wear makeup:

1. Her cat-eye game is on point.

mascara, eyes, confidence

Her cat-eye game is on point.

Via makeupproject.

2. She has acne or acne scars.

acne, cover up, scarring, medical health

She has acne or acne scars.

Via Carly Humbert.

3. Pink lipstick.

lipstick, beauty products, basics, self-expression

Yes, pink lipstick.

Via Destiny Godley

4. She likes wearing makeup.

appearance, enhancement, creative expression

Happy to be going out and feeling good.

Happy Going Out GIF by Much.

While some people may think putting on makeup is a chore, it can be really fun! For some, makeup is an outlet for creativity and self-expression. For others, it's just a way to feel good about themselves and/or enhance their favorite features.

That's why it feels kinda icky when someone says something along the lines of "You don't need so much makeup!" Now, it's arguable that no one "needs" makeup, but everyone deserves to feel good about the way they look.

For some people, feeling good about their appearance includes wearing makeup. And that's totally OK.


This article originally appeared on 05.28.15

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