Upworthy is a mission-driven media company. We're home to a growing community of people who care about serious stuff but don't take themselves too seriously.
We're time well spent. An average piece on Upworthy is seen by hundreds of thousands of people, with the vast majority discovering it through a word-of-mouth referral on the social newsfeed. It’s also shared, Liked, and commented on tens of thousands of times — typically traveling across 10 to 20 generations of people online.
Upworthy works with organizations and brands to drive high-value attention to topics and help tell stories that matter. Most partners work with us on full topic-based sections like this (via The Bill and Melinda Gates Foundation). Some prefer to focus on single pieces of content, like this (via Skype).
The Upworthy community appreciates authentic, powerful stories about important topics, presented in the most compelling way possible. We are unusually strong with 18- to 34-year-olds, and our audience is evenly split between males and females.
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